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Grow your revenue with subscriptions and let Play take care of payment, notifications, and subscription management
Attract new subscribers with free trials, introductory pricing, and promotions across Google
Reduce subscriber churn by offering grace periods, account holds, pause, upgrades, and downgrades
Tailor your subscriptions to your needs with adjustable billing frequency, localized pricing, and price changes
Let users try your app before subscribing by offering a free trial for a duration of your choosing or specify an introductory price that applies to a set number of billing periods
Customize the price for each locale and bill users in their local currency
Allow your subscribers to update their payment method if a recurring payment is declined with grace periods
Add the ability for users to switch from one plan to another ( upgrade or downgrade ) or to re-sign up to keep access
To reduce voluntary churn and provide users an alternative to cancelling their subscription, you can enable users to pause their subscription
Learn how to add a subscription to your app, including your responsibilities as a developer
Learn how to optimize your subscriptions revenue stream based on user motivations and engagement behavior
Learn how to use Google Play Billing to enable subcription-specific features in your app
Learn how to apply a subscriptions model to your game with a free, on-demand course from Play Academy
Generate revenue from your app or game with our feature-rich commerce platform designed to help you reach your monetization goals.
Understand the performance of your subscription business with an in-depth analysis of key metrics
Track acquisition trends and see which sources are driving the highest quality impressions
