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Price experiments | Google Play Console
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Price experiments

Price with confidence by testing price points for in-app products and optimizing for local purchasing power at scale

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Find the right price point

A/B test directly in Play Console and identify when you may be pricing yourself out of a sale or under-valuing your in-app products.

Adapt to local purchasing power

Experiment with different price points across markets and reach more global buyers.

Apply optimized price at scale

Once an experiment reaches statistical significance, simply apply the 'winning' price across all experiment products and markets.

Best practices

  • Tailor your pricing strategy by region to make the most of local purchasing power

  • Track critical monetization metrics like revenue, orders, buyers, ARPPU, and more in Play Console

  • After every A/B test, apply the winning result directly from the experiment interface

  • Test both price increases and decreases to see which one performs better and drives the highest revenue in your chosen markets

Find out more

How to run price experiments

Visit the Help Center to learn more about running price experiments

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Business growth expertise at scale

Learn how price experiments can bridge the growth gap for your pricing strategy

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Build pricing knowledge with Play Academy

Learn how to run an effective price experiment with Play Academy

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Identify opportunities with strategic guidance

Wondering where to start? Explore strategic guidance for, metric-driven source of inspiration, identifying country-specific opportunities for buyer conversion

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Try price experiments

Test price points for in-app products and optimize for local purchasing power at scale.

Go to Play Console
- "漢字路" 한글한자자동변환 서비스는 교육부 고전문헌국역지원사업의 지원으로 구축되었습니다.
- "漢字路" 한글한자자동변환 서비스는 전통문화연구회가 "울산대학교한국어처리연구실 옥철영(IT융합전공)교수팀"에서 개발한 한글한자자동변환기를 바탕하여 지속적으로 공동 연구 개발하고 있는 서비스입니다.
- 현재 고유명사(인명, 지명등)을 비롯한 여러 변환오류가 있으며 이를 해결하고자 많은 연구 개발을 진행하고자 하고 있습니다. 이를 인지하시고 다른 곳에서 인용시 한자 변환 결과를 한번 더 검토하시고 사용해 주시기 바랍니다.
- 변환오류 및 건의,문의사항은 juntong@juntong.or.kr로 메일로 보내주시면 감사하겠습니다. .
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