This document describes the Google Analytics
Reporting API v4. For a detailed reference of the API, see the
Reference Guide
.
Introduction
The Google Analytics Reporting API v4 provides
programmatic methods to access report data in
Google Analytics
(
Universal Analytics properties only
).
With the Google Analytics Reporting API, you can:
- Build custom dashboards to display Google Analytics data.
- Automate complex reporting tasks to save time.
- Integrate your Google Analytics data with other business applications.
Features
Google Analytics is built upon a powerful data reporting
infrastructure. The Google Analytics Reporting API v4 gives
you access to the power of the Google Analytics platform (
Universal Analytics
properties only
).
The API provides these key features:
Metric expressions
The API allows you to request not only
built-in metrics but also combination of metrics expressed in
mathematical operations. For example, you can use the expression
ga:goal1completions/ga:sessions
to request the
goal completions per number of sessions.
Multiple date ranges
The API allows you in a single request to
get data in two date ranges.
Cohorts and Lifetime value
The API has a rich vocabulary to request
Cohort and Lifetime value reports.
Multiple segments
The API enables you to get multiple segments
in a single request.
Next steps
Quick start guides
The following table provides a set of quick start guides to help you get up and running quickly. You will need to pick a language and an application type:
To get a better understanding of how to use the Analytics Reporting API v4,
read
Creating a Report
.
