??????

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Inter IKEA Systems B.V.
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???????	28 ??????? 1943 ; 80 ?????? ??????????????
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????????????	?????? ?????????????????? ; 52°10′02″N 4°28′55″E / 52.1673°N 4.4819°E
????????????	445 (2021)
????????????????	????? ; ???????????? ; ???????????? ; ?????????????? ; ??????? ; ?????????????????????? ; ?????????? ; ????????????
???????????	Jesper Brodin ( ?????? ??? CEO ???? INGKA Holding ) ; Jon Abrahamsson Ring (????????? CEO ???? Inter IKEA Holding ) ;
?????????	??????????????????????? , ????????????????, ??????????????
??????	41.3 ??????????? ( FY 2019 )
?????????????????????	2,246,000,000 ???? (?.?. 2566)
???????????	1,639,000,000 ???? (?.?. 2566)
?????????	23,001,000,000 ???? (?.?. 2566)
???????	219,000 (?.?. 2566)
????????	about .ikea .com ; www .ingka .com ; ??????????? www .ikea .com

?????? ( ?????? : IKEA , ????????: [??keːa] ) ??????????????????????????????????????????????? ???????????? ^[6] ???????????? ?.?. 2486 ??? ??????? ??????? ??????????????? ?.?. 2496 ^[7] ?? 231 ???? ?? 33 ?????? ????????????????????????? ????????? ???????????? ??????????? ?????? ??? ?????????? ?????????????????????????????????????????????? ??????????????????????????????????????????????????????????????????? ??????????????????????????????????????????? ??????????????????????????????? ??????????????????????????????????????????????????? ?????????????????????????? ^[8]

IKEA ??????????????????????? "????????" ???????????????????????????? "??????" [a??kiː?]

????????????????????????? [ ??? ]

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1963, ????????
1969, ????????
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1981, ????????
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1984, ????????
1984, ?????
1985, ?????
1987, ?????????????
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1990, ???????
1990, ???????
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1991, ????????????????????
1992, ????????? ²
1994, ???????
1996, ????????
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2000, ??????? (????????????????? 2022)
2001, ????????
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2014, ???????????
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2022, ????

¹ ????????????????????????, ² ?????????????????????????????, ³ ???????????????????????????

????????????????? [ ??? ]

?? ????????? ?????? ??????? ??????????????? ??????????????? ???????????? ???????????? ??????????????????????????? ????????? ????????????????? ?????????????????????????????????????????????????????? ????????????????????????????????????????? ???????????? ????????????? ??????????????????????????????????????????????????????? 3 ????????? ?.?. 2554 ??????????????????????????????????????????????????

???????????????????????????????????????????????????????????? ??? ????????????? ??????????? 27 ????????? ?.?. 2558 ?????????????? 2 ?????????????? ????????????? ???????? ???????? 15 ?????? ?.?. 2561 ^[9] ??????????????????????? ?????????????????????? (??????????? 50,278 ???.) ^[10] ??????????????????????????? ???? ????? ???????????????? ????????????????? ??????? ?????????????? ??????? ?.?. 2564 ????????????????????????????????????????????????????? ?????? ?????????????????????????????????????????? ????????????????????????????????????? ??????????????????????????????????????????? ???????????????????????????????????????????????????????????????????? ??????????? ?????? ?????????????????????????????????????????

????????????????????????? 4 ???????????????? ??????????? ??????????? ???????????????????????????????? ???????????? 12,000 ????????? ????????????????????????????????????????????????????????? ????????????????????????????????????????? ?????? ^[11] ?????????????????????????????????????????????????????? ???????????????????????????? ???????????????????????????????????????????????????????????????? ?????????????????????????????????????????????????????????? ^[12] ???????????????????????????????????????????????????????? ^[13]

????????????????????????????????????????????? ????????????????????????????????? ?????? ????????? ^[14] ??????????????????????????????????????? ^[15]

???????????????????

????????	????????????????????????	???/????????????	??????????????	??????????
?????	3 ????????? ?.?. 2554	???????????	???????????	???????? ????????? ( ????????? ????? )
??????	27 ????????? ?.?. 2558	????????????????	??????	?????? ???????? ??????
???????	15 ?????? ?.?. 2561	????????????	???????	???????? ????????
????????	1 ??????? ?.?. 2566 ^[16]	??????????	?????????????	???????????

??????? [ ??? ]

????????????????

??????? [ ??? ]

↑ Hitti, Natasha (2 August 2018). "IKEA celebrates 75th anniversary with vintage furniture collections" . Dezeen . ??????????? 25 August 2021 .
↑ "IKEA's number of stores worldwide from 2013 to 2020" . statista.com . ??????????? 8 December 2020 .
↑ "IKEA Has a New CEO" . Fortune . 24 May 2017 . ??????????? 5 December 2017 .
↑ "IKEA finalizing its biggest overhaul in decades" . Reuters . ??????????? 19 December 2020 .
↑ Engel, Clint (25 September 2019). "IKEA's worldwide sales hit 45.4 billion" . furnituretoday.com . ??????????? 22 December 2020 .
↑ "Ingvar Kamprad and IKEA". Harvard Business School Publishing, Boston, MA, 02163. 1996
↑ Collins, Lauren (October 3, 2011). "House Perfect" . The New Yorker . ??????????? 9 October 2011 .
↑ ??????????????? "?????? ?????" ????????????????????? 4.3 ????? ??.?.
↑ "??????"???????????????????2?????"???????"
↑ ??????????????????????????
↑ "??? "?????? ????? ????????? ?????" ???????????????????? ???????????????????" . bangkokbiznews . 2022-06-22.
↑ " "?????? ????????" ???????? 3 ??? Emsphere ???????????????????? ???????????????? 66" . Positioning Magazine (?????????????????????). 2022-06-21.
↑ " "?????? ????????" ??????! ?????????????????? "?????" ???? "??????" ????????????-?????????????????? "??????" " . Positioning Magazine . 2023-11-29.
↑ " "IKEA" ???????????????? 25% ????????????????????? - ?????????? Master Plan "??????" ? ???????????????????? ??????????? "?????????" " . Marketing Oops! (?????????????????????). 2024-03-30.
↑ "IKEA ?????????????????? 25% ???????????????? - ???????????????????? ????????????? '?????????' ?????????????????????????????? - Brand Buffet" (?????????????????????). 2024-03-31.
↑ " "?? ???????????" ?????????? ??????????????????" . mgronline.com . 2022-10-06.

??????????????? [ ??? ]

????????????
IKEA ?????????????
How IKEA Became Sweden’s National Brand ???????? 2022-01-01 ??? ??????????????
?????? ?????? ??????????? ????????????????

?????? ?????? ???????????? ???? ?????? ?????????? ???? ???????????????????????????????? ???????????????

[1] Hitti, Natasha (2 August 2018). "IKEA celebrates 75th anniversary with vintage furniture collections" . Dezeen . ??????????? 25 August 2021 .

[2] "IKEA's number of stores worldwide from 2013 to 2020" . statista.com . ??????????? 8 December 2020 .

[3] "IKEA Has a New CEO" . Fortune . 24 May 2017 . ??????????? 5 December 2017 .

[IKEA_finalizing_its_biggest_overhaul_in_decades-4] "IKEA finalizing its biggest overhaul in decades" . Reuters . ??????????? 19 December 2020 .

[5] Engel, Clint (25 September 2019). "IKEA's worldwide sales hit 45.4 billion" . furnituretoday.com . ??????????? 22 December 2020 .

[6] "Ingvar Kamprad and IKEA". Harvard Business School Publishing, Boston, MA, 02163. 1996

[TNY-7] Collins, Lauren (October 3, 2011). "House Perfect" . The New Yorker . ??????????? 9 October 2011 .

[8] ??????????????? "?????? ?????" ????????????????????? 4.3 ????? ??.?.

[9] "??????"???????????????????2?????"???????"

[10] ??????????????????????????

[11] "??? "?????? ????? ????????? ?????" ???????????????????? ???????????????????" . bangkokbiznews . 2022-06-22.

[positioningmag-12] " "?????? ????????" ???????? 3 ??? Emsphere ???????????????????? ???????????????? 66" . Positioning Magazine (?????????????????????). 2022-06-21.

[13] " "?????? ????????" ??????! ?????????????????? "?????" ???? "??????" ????????????-?????????????????? "??????" " . Positioning Magazine . 2023-11-29.

[14] " "IKEA" ???????????????? 25% ????????????????????? - ?????????? Master Plan "??????" ? ???????????????????? ??????????? "?????????" " . Marketing Oops! (?????????????????????). 2024-03-30.

[15] "IKEA ?????????????????? 25% ???????????????? - ???????????????????? ????????????? '?????????' ?????????????????????????????? - Brand Buffet" (?????????????????????). 2024-03-31.

[16] " "?? ???????????" ?????????? ??????????????????" . mgronline.com . 2022-10-06.

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