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??? ??????? ???? ???? ?????, ????? ??? ???? "?????? ?????????" ?-1979.
????? ?????????? ????? ?????? ?? ??????? ?????? ??????. ?????? ?? ??????, ?????? ???', ?? ????? ????? ?? ?????-???? ???????????, ?????? ??? ????? ?????????? ?????. ?? ????? ???? ??????, ????? ?????? ??????? ?????.
??????, ???????????? (??? ??????????? ?? ???????, UIUC) ??????? ?????? ?????????? ??????? ?????? ???? ????? ???? ?????? ???? ?????. ??????, ?????? ?
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(EOTU - Ethnography of the University) ?????? ?????? ?? ?????? ???? ????? ?-UIUC, ?????? ???? ??????? ???????? ????? ??? ?????? ???????????. EOTU ?? ????? ?????? ????? ?????????, ???? ?????? ?? ??? ?? ???????? ???? ?? ?????? ?? ??? ???? ???? ????????????? ??????? ????????.
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, ?????? ??????? ?????????? ????? ????? ?? ????? ??????? ????? ?????? ???????. ?? ????? ?????? ?????????? ????? ????? ???? ????? ??????? ??????? ?? ???????, ??? ???? ?????? ???? ????? ????? ?"????????? ???????" ("design ethnography") ????? ?????? ????? ?????? ???????, ?? ????? ????? ?? ????-????? ???. ???? ?????? ?? "????? ????????? ???????" (EPIC - Enthnographic Praxis in Industry Conference), ?????? ?? ???
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??????, ??? ???? ???. ????? ??????? ?????????? ?? ?????????? ??????? ????? ????-???????, ????? ?????? ???? ????? ???????, ???????? ?????? ??? ????? ??????? ?????? ?? ???????? ???????? ?????????? ??????? ??????? ???????. ???? ?
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?????? ?????? ?????? ??? ????? ??????? ?? ????? ?????, ????????? ????? ??? ?? ?????? ?????? ???? ?? ??? ???? ?????, ???? ????? ????????? ??????? ??? ??????? ?????? ?? ???? ?????
????? ????
?? ?????? ?????.
- Agar, Michael (1996) "The Professional Stranger: An Informal Introduction to Ethnography" (2nd ed.). Academic Press.
- Douglas, Mary (1996) The World of Goods: Toward and Anthropology of Consumption". Routledge, London.
- Erickson, Ken C. and Donald D. Stull (1997) "Doing Team Ethnography: Warnings and Advice". Sage, Beverly Hills.
- Groh, Arnold (2018) "Research Methods in Indigenous Contexts". Springer, New York.
- Miller, Daniel (1987) "Material Culture and Mass Consumption". Blackwell, London.
- Kottak, Conrad Phillip (2005) "Window on Humanity : A Concise Introduction to General Anthropology", (pages 34-44). McGraw Hill, New York.
- Kottak, Conrad Phillip (2005) "Window on Humanity : A Concise Introduction to General Anthropology", (pages 2-3, 16-17, 34-44). McGraw Hill, New York.