Brazilian commercial television network
Television channel
Rede Bandeirantes
Current logo since 2018
|
Type
| Free-to-air
television network
|
---|
Country
| Brazil
|
---|
Stations
| TV Band SP
TV Band Rio
TV Band Brasilia
TV Band Minas
TV Band BA
TV Band AM
TV Band PR
TV Band RS
TV Band RN
TV Band PI
TV Band Mais
TV Band Paulista
TV Band Vale
TV Band Rio Interior
TV Band Triangulo
TV Band CE
TV Band TO
TV Band MT
TV Band MA
|
---|
Affiliates
| see
List of Rede Bandeirantes affiliates
[
pt
]
|
---|
Headquarters
| Sao Paulo
, Brazil
|
---|
|
Language(s)
| Portuguese
|
---|
Picture format
| 1080i
HDTV
|
---|
|
Owner
| Grupo Bandeirantes de Comunicacao
|
---|
Key people
| Johnny Saad
(Chairman)
|
---|
|
Launched
| May 13, 1967
; 57 years ago
(
May 13, 1967
)
|
---|
Founder
| Joao Jorge Saad
|
---|
|
Website
| band
.uol
.com
.br
/tv
|
---|
|
|
|
Digital UHF
| - 14 UHF (Cuiaba)
- 16 UHF (Campinas, Joao Pessoa and Vitoria)
- 17 UHF (Uberaba and Sao Luis)
- 19 UHF (Presidente Prudente)
- 20 UHF (Belo Horizonte and Recife)
- 21 UHF (Campo Grande and Fortaleza)
- 22 UHF (Manaus)
- 23 UHF (Sao Paulo and Taubate)
- 26 UHF (Brasilia)
- 30 UHF (Natal and Goiania)
- 32 UHF (Porto Alegre, Florianopolis and Rio Branco)
- 33 UHF (Barra Mansa)
- 34 UHF (Macapa)
- 35 UHF (Rio de Janeiro, Porto Velho and Belem)
- 38 UHF (Curitiba and Teresina)
- 39 UHF (Maceio)
- 42 UHF (Parnaiba)
- 43 UHF (Aracaju)
- 46 UHF (Salvador)
|
---|
|
Rede Bandeirantes
(
Portuguese pronunciation:
[??ed?i
b??dej????t?is]
,
Bandeirantes Network
), or simply known as
Band
(
Portuguese pronunciation:
[?b??d?i]
), is a Brazilian free-to-air television network. It began broadcasting on May 13, 1967 on VHF channel 13 in Sao Paulo.
[1]
Its founder was businessman
Joao Saad
with the help of his father-in-law and former Sao Paulo governor
Adhemar de Barros
. In terms of audience and revenue, it is currently the fourth largest Brazilian television network. It broadcasts throughout Brazil through its
owned-and-operated stations
and
affiliates
. It also has a series of pay TV channels and it broadcasts internationally via
Band Internacional
.
It was the first station to have all of its programming in color in 1972,
[2]
and it was also the first to broadcast via satellite, being the pioneer network in the use of exclusive satellite channels for its simulcasts throughout Brazil in 1982.
[3]
[4]
In 1990, when it was called Bandeirantes, the station changed the name to simply "Band". However, due to the fact that the public was not pleased with this change, it was turned back to "Bandeirantes". The first use of the name "Band" was during a broadcast of the carnival in 1995, and on the same occasion, it became the first Brazilian station to insert its logo on the corner of the screen, being the so-called "watermark".
[4]
During the 1980s and 1990s, it became known as "the sports channel",
[5]
due to the network broadcasting the most varied sports genres, under the influence of announcer
Luciano do Valle
, being the first to broadcast the
IndyCar Series
, the
NBA
and the Italian and Spanish football championships.
[6]
The journalistic coverage was another recognition of Band, in carrying out debates between political candidates on television. It became the second TV station to hold a debate for the
Governor of Sao Paulo
in 1982 and it was the first to carry out debates between political candidates for the
Presidency
in 1989.
[7]
History
[
edit
]
Background
[
edit
]
In 1945, in Sao Paulo, businessman Joao Jorge Saad bought
Radio Bandeirantes
from his father-in-law Ademar de Barros, which the then-governor of Sao Paulo had bought from its previous owner, Paulo Machado de Carvalho, the owner of
Radio Record
and Emisoras Unidas. During the administration of President Getulio Vargas, Joao Saad managed to obtain the concession of a television channel in Sao Paulo in the 1950s.
[8]
[9]
During the
Juscelino Kubitschek
government, the concession was canceled and handed over to another businessman. However, Saad managed, at the time of the
Joao Goulart
government, to recover the TV station. In 1961 in Morumbi, work began on the Radiantes Building ? a building specially built with the purpose of housing the most modern television studios in Latin America, and later nicknamed by employees as an "enchanted palace". The station's building, the first in the country to be designed to receive a TV, took about five years to build. Saad has postponed the start of operations several times: "It wasn't time yet... I only opened the station in '67, based on solid foundations", he said. With a transmission tower on Pico do Jaragua, in February 1967, experimental broadcasts began, with slides, films and documentaries.
Early years
[
edit
]
TV Bandeirantes officially started broadcasting regularly on May 13, 1967, with a speech by its founder, Joao Jorge Saad, followed by a concert by singers Agostinho dos Santos and Claudia, who opened the broadcasts. The people present during that time were generally politicians, including President
Costa e Silva
, the governor of Sao Paulo
Abreu Sodre
, the mayor of Sao Paulo
Faria Lima
, and ministers and secretaries of state.
[10]
A playground and a free circus for low-income families were set up in front of the station's headquarters. For two days, there were scavenger hunts and games, with the distribution of commemorative gifts and 5 houses were drawn for poor mothers.
Bandeirantes has invested from the beginning in sports, films and journalism. For Saad, programming had to be "eclectic". According to him, you couldn't "raise the level of the programs too much, otherwise there won't be an audience". Initially, a novelty was tested in the programming grid, eliminating the inter-program intervals. In 1967, days after the opening, the first soap opera on the then TV Bandeirantes,
Os Miseraveis
, adapted by
Walther Negrao
and
Chico de Assis
, came on the air, with an innovation: chapters lasting 45 minutes. The first news program of the network was Holders News, a corresponding traditional program of Radio Bandeirantes. The program
Ari Toledo Show
stood out;
Leporace Show
, with
Vicente Leporace
; Claudia Querida, with the singer; I Love Lucio, music and humor show led by Lucio Mauro and
Arlete Salles
;
Alem, Alem do Alem
, a horror theater with Ze do Caixao. In a short time, the direction of the station was transferred to Gilberto Martins and
Antonino Seabra
. In 1968, the program Xenia e Vocewas shown on the network at 3 pm, which remained on the network for years, and was presented by
Xenia Bier
. Also that year, TV Bandeirantes aired the
Sitio do Picapau Amarelo
at 6:30 pm, and at 7:30 pm,
As Aventuras de Rin-tin-tin
.
1969 fire
[
edit
]
On September 19, 1969, the station suffered a devastating fire, which destroyed its facilities. Most of the station's archives and equipment have been lost due to the fire. The slogan at the time was: "Bandeirantes will not stop". The fire that occurred in the Morumbi studios led to a rush to rent the Cine Arlequim, on Avenida Brigadeiro Luis Antonio, in Sao Paulo, which was named Teatro Bandeirantes. All TV Bandeirantes programming was generated from Cine Arlequim, which was quickly transformed into Teatro Bandeirantes. The fire in Bandeirantes was similar to those of
Rede Globo
,
Rede Record
and
Rede Excelsior
. All four fires occurred in less than a week , prompting authorities to attribute the four fires to acts of sabotage, under a single command. The TV Bandeirantes fire was the biggest of the four, with damage estimated to be around
Cr$
15 million.
[11]
This fire lasted three and a half hours and the fire would have started, at the same time, in three different points. On the occasion, the Commander of the Second Army, General Canavarro Pereira, and Governor Abreu Sodrethey expressed the certainty that these incidents "are part of a terrorist plan" and called for the people's help to fight the extremists. Before this problem, Joao Saad would have been advised by a fortune teller to sell the station for foreseeing a fire. In an interview, he reportedly said that he did not believe because he thought she was serving a competitor. The network had three major seasons of production/exhibition of television drama. The first was in the first years of operation, from 1967 to 1970. During this period, in addition to the aforementioned Os Miseraveis, stories such as
Era Necessidade Back
and
O Bolha
were produced.
1970s
[
edit
]
Sports programming and color broadcasting
[
edit
]
In 1970, the network broadcast the
1970 FIFA World Cup
, the first live sports broadcast in Brazil. The station participated in a transmission pool organized by the Federal Government, in which Rede Globo,
Rede Tupi
and REI also participated. The first color broadcasts were in 1972 with the display of the Grape Festival in
Caxias do Sul
. Bandeirantes participated in the group of stations that aired the event, from video generated by TV Difusora, from Porto Alegre, which was purchased on June 30, 1980 by Grupo Bandeirantes, transforming it into TV Bandeirantes Rio Grande do Sul. Although the station was still operating amid the losses caused by the 1969 fire, the transmission was made thanks to equipment imported from
Germany
. During that same year, Band became the first broadcaster in Brazil to produce all of its programming in color. The slogan "Bandeirantes: the colorful image of Sao Paulo" was launched for the occasion, which featured a Peacock, inspired by
NBC's
Laramie Peacock
as a nod to NBC's partnership with the network.
New, popular shows
[
edit
]
In 1973, the program
Japan Pop Show
premiered, presented by the Japanese-Brazilian couple Suzana Matsuda and Nelson Matsuda. It was exhibited on Sundays and followed the same format as Rede Tupi's
Images from Japan
.
[12]
On June 16, 1974, one of the most popular and long-lived programs in Brazil debuted on Saturday afternoons on the network:
Clube do Bolinha
, presented by Edson Cury, widely known as "Bolinha". The program remained on air until May 7, 1994. On August 12, 1974, the new Teatro Bandeirantes was inaugurated, in a great show that brought together Elis Regina, Chico Buarque, Maria Bethania, Tim Maia and Rita Lee.
The transition to a national network
[
edit
]
In 1975, Bandeirantes began to become a national television network with the purchase of TV Vila Rica, which became
TV Bandeirantes Minas
. On July 7, 1977, at 7 pm, TV Bandeirantes arrived in Rio de Janeiro on channel 7, after the purchase of
TV Guanabara
. In the same year, the stations comprising
Rede Amazonica
also became part of the newly created network.
New shows
[
edit
]
In 1977, presenter
Hebe Camargo
started to present her program on Sunday nights and marked her return to television after 4 years being solely dedicated to radio, which had a familiar model with interviews, musicals and information. The most memorable moments of the program were the interview with
Chico Xavier
and when Hebe threw her microphone on the floor in the middle of the live broadcast of the program and complained about the station. She demanded better treatment from the channel and more resources, such as new sets, more people in the production and musicians in the orchestra, who promised to serve her. In 1986, the presenter left the station and signed with
SBT
.
1980s
[
edit
]
The expansion of news programming
[
edit
]
In the early 1980s,
Jornal Bandeirantes
(currently known as
Jornal da Band
) was presented by
Ferreira Martins
and
Joelmir Beting
, with comments by Newton Carlos on international issues.
Ronaldo Rosas
presented the news from Rio de Janeiro. At that time, Rede Bandeirantes also aired
Canal Livre
, whose history was confused with the political opening that was taking place during the military dictatorship. Initially presented by
Roberto D'Avila
and directed by
Fernando Barbosa Lima
, it was seen as a way for the network to show a more critical journalism, a fact that still occurs today.
National expansion
[
edit
]
Keeping the expansion and qualification of the network's signal, one more channel came on the air,
TV Bandeirantes Bahia
, on April 11, 1981 on VHF channel 7. The channel also gained its first affiliates in the Northeast Region, including
TV Uirapuru
from
Fortaleza
in 1979,
TV Atalaia
from
Aracaju
in 1980, and
TV Ribamar
from
Sao Luis
in 1981. Until then, TV Bandeirantes already had more than 24 stations spread across Brazil.
Management changes and more new shows
[
edit
]
In 1981, the network hired
Walter Clark Bueno
as programming general director, who was one of those responsible for Rede Globo's success in the 1960s and 1970s. Clark was a pioneer of Brazilian television when he created the concept of fixed programming schedules, and he came trying to repeat this success on the Sao Paulo station. He created programs such as the news program
O Reporter
, presented at lunchtime, by
William Bonner
,
Cesar Filho
and
Angela Rodrigues Alves
. At the end of the night, the program
Etc
, by
Ziraldo
(where a historic interview with
Helder Camara
was made) was highlighted . An innovative attempt was the program
Variety 90 Minutos
, presented at night by
Paulo Cesar Pereio
and his then wife, actress
Cissa Guimaraes
. Between 1981 and 1984, actor
Ewerton de Castro
ran a talk show, where people signed up to participate in a memory game and distributed various prizes. There was a special program that brought together the biggest winners of that show to meet the biggest memory champion.
During this period, director and producer
Roberto Talma
forms a brief partnership with Bandeirantes in order to produce new musical and cultural projects for the group, and it is at this time of renewal that Talma takes the presenters Oliveira Filho and Vera Lucia to Bandeirantes to lead a new format of country music program Rincao Brasileiro, which initially in its pilot phase was initially produced in the studio, later going on to be fully recorded in external locations and in different regions of Brazil. The Rincao Brasileiro Program was responsible for introducing Brazil to a new concept of making country music, revealing several names in music such as
Sula Miranda
, Jayne,
Zeze de Camargo
,
Leandro e Leonardo
,
Daniel
,
Cesar and Paulinho
, among so many names, the Rincao Brasileiro together with the Clube do Bolinha Program, were for several consecutive years the main musical programs in Brazil. Rincao Brasileiro remained on the air on Bandeirantes until the early 1990s, going to other stations and later returning to the Bandeirantes grid in some regions. The program remained on air until 2014 on other stations.
In August 1982, the telenovela Renunciation, based on the work of Chico Xavier, with
Fulvio Stefanini
and
Georgia Gomide
, appeared. With the total failure in the audience, the station decides to take the telenovela off the air with only 12 days of airing, taking advantage of the entry of the political timetable, which at the time lasted more than an hour. On September 29, 1982, commemorating the fact of becoming the first television network in South America to broadcast via satellite, TV Bandeirantes changed the logo and visual programming, prepared by
Cyro Del Nero
, who came from the former Rede Tupi. In the same year, the station was a pioneer in promoting the country's first electoral debate in 1982, maintaining the tradition of promoting the first electoral debate every two years, until 2000.
In 1983, Bandeirantes took advantage of TV Globo's premature end of the soap opera
Sol de Verao
, due to the death of actor
Jardel Filho
, having to rerun the soap opera
O Casarao
(while
Gilberto Braga
was quickly preparing the soap
Louco Amor
) to try to attract viewers with the soap opera
Sabor de Mel
, by
Jorge Andrade
, starring
Sandra Brea
and
Raul Cortez
. The telenovela had a differential: a contest for anyone to unravel a puzzle proposed in the first chapters. However, the author of the novel had a falling out with director Roberto Talma resigned, never revealing the answer to the riddle.
Flavio Cavalcanti
became the channel's biggest investment in the early 1980s, with his daily show
Boa Noite Brasil
. One of the most memorable moments of the program happened when singer
Angela Ro Ro
left the studios in the middle of a live interview, for not accepting
Cidinha Campos'
questions about her homosexuality and supposed aggressiveness. After Flavio moved to SBT, where he ended his career, the Bandeirantes' nights were handed over, among others, to
J. Silvestre
, with the Show sem Limite and the These Wonderful Women. Before going to TV Globo, right after leaving Rede Tupi,
Chacrinhait
had its programs
Buzina do Chacrinha
and
Discoteca do Chacrinha
on Tuesday nights and Saturday afternoons, respectively.
A record-breaking program
[
edit
]
In 1983, the sports program
Show do Esporte
, which was considered the longest television program in the world, went on air for 10 hours straight on Sundays, from 10:00 am to 8:00 pm. Created, presented and coordinated by the announcer Luciano do Valle after his time at Rede Record; the remaining cast include
Elia Junior
,
Juarez Soares
, Elys Marina,
Silvia Vinhas
,
Jose Luiz Datena
,
Jota Junior
and others. It was one of the network's most successful shows, and one of the factors that earned it the nickname "sports channel" in the 1990s. by the Ferreira Neto Program , a chat with politicians. He always started the program talking, on a red telephone, with a fictional friend named Leo, using this device to comment on the facts of the day.
[
citation needed
]
The Olympics, Diretas Ja and more news programs
[
edit
]
During 1984, the network was able to stand out in the
Diretas Ja
movement that swept throughout Brazil. That same year, it covered the
Summer Olympics
for the first time, broadcasting
1984 Summer Olympics
in
Los Angeles
. The program
Brasil Urgente
also began, which is a debate program presented by Antonio Carvalho. The morning schedule was filled with the program
Ela
, initially presented by Baby Garroux, who was replaced by
Heloisa Pinheiro
. In 1987,
Ela
ended broadcasting and it was replaced by the culinary program
Dia Dia
, presented by Tavinho Ceschi and psychotherapist Angelo Gaiarsa.
In 1986, Rede Bandeirantes launched the news program
Jornal da Noite
, where
Lillian Witte Fibe
premiered. In the same year,
Orival Pessini
debuted on
TV Fofao
, with
Hanna-Barbera
cartoons, raffles, humorous paintings, musicals and other attractions. The sports news program
Esporte Total
debuted that same year. On January 23, 1987,
TV Bandeirantes Brasilia
aired on channel 4 in the federal capital.
[
citation needed
]
New favorites
[
edit
]
After leaving
TV Mulher
and after being a US correspondent for
Fantastico
,
Marilia Gabriela
won her own nightly program.
Marilia Gabriela Gabi
, which airs on Wednesdays. Later on, Gabi continued to stay with the Sunday program
Cara a Cara
until 1995. Rede Bandeirantes also premiered the comedy show
Praca Brasil
, with
Carlos Alberto de Nobrega
,
Moacyr Franco
, and the entire cast of the comedian. And soon after being on SBT, it would gain the name of
A Praca E Nossa
.
[
citation needed
]
In 1988, under the command of reestreia
Doris Giesse
and the direction of
Fernando Barbosa Lima
, the news program
Jornal de Vanguarda
started broadcasting on Bandeirantes, which previously broadcast on Rede Globo and the now-defunct Rede Excelsior. The program lasted two years and in its last year, it gained the name of
Vanguarda
. That same year, the network covered the Olympic Games, held in
Seoul
, for the second time.
[
citation needed
]
Plays and political debates
[
edit
]
On January 2, 1989, the clown duo
Atchim % Espirro
debuted
Circo da Alegria
. Along the lines of
Brincando na Paulista
of
TV Gazeta
, the show featured skits, raffles, games, cartoons of Hanna-Barbera, games, music, raffles and other attractions.
Circo da Alegria
was on the air until March 9, 1990, when he hears an internal problem between the pair. He re-released in Bandeirantes the old version of
TV Crianca
. Later that year, the station promoted the first debate between candidates for the
Presidency of the Republic
, during the
elections of 1989
.
[
citation needed
]
1990s
[
edit
]
Competition and Japanese programming
[
edit
]
Headed by the competition and success that Japanese series provided at the same time by
Rede Manchete
,
TV Crianca
made its debut in 1990, replacing
Circo da Alegria
. Presented by the artist
Daniel Azulay
and his group
Turma do Lambe-Lambe
,
TV Crianca
started to show Hanna-Barbera's cartoons, and also a series of the genre:
Goggle V
(the same formula as
Dengeki Sentai Changeman
, a successful program in Manchete),
Space Sheriff Sharivan
(also known by some as Jaspion I) and
Nebula Mask Machineman
, all brought by Oro Movies. It also debuted
Choujinki Metalder
, but this series came from Everest Video, and even today, fans question that if it had been shown on Rede Manchete, the success would have been greater, since the channel was the cradle of the exhibition of Japanese series in Brazil and also of the series of the character from the series
Chaves
, along with the
Venezuelan
series
Kiko
.
[
citation needed
]
Anime was also aired on the network with
Dragon Ball Z
being one of the more popular anime to air on the block.
Expansion of sports programming and
Jornal Bandeirantes
[
edit
]
From the 1990s onwards, Bandeirantes began to adopt programs based on sports programming, creating
Nobre Sport Belt
(every day from 8:30 pm), in addition to the
Cinto Esportivo Especial
, lasting a few minutes, shown in the evening schedules. On Sundays, Rede Bandeirantes dedicated them entirely to sports broadcasts, with
Show do Esporte
. After 12 years, Bandeirantes returned to broadcasting the World Cup directly from Italy.
[13]
Jornal Bandeirantes
changed presenters, being presented by Marilia Gabriela and later by
Chico Pinheiro
. Unlike most journalists at the time, the news ended each day with the sound of current pop music. The set was a black wall with a huge red ball in the middle, like the one that was part of the network's logo at the time.
1992: 25 years on the air
[
edit
]
In 1992, Rede Bandeirantes celebrated its 25 years on the air. With the intention of commemoration, between May 16 and 17, the channel made a show with several attractions and with the cast of the channel gathered. In addition to the coverage of the
1992 Summer Olympics
, held in
Barcelona
,
Spain
, the network was the first to broadcast the
NBA
,
CART
and the Italian and Spanish football championships for the first time on free-to-air TV, which earned it the nickname of "The sports channel". That same year, the network covered the
CPI's
investigation of the
Collor
case in Brazil from the beginning, which led to the president's resignation at the end of the year.
[
citation needed
]
Erotic programming, the 1994 elections, and the debut of the "watermark"
[
edit
]
In 1993, the channel debuted the erotic film session
Sexta Sexy
(now known as
Cine Prive
), shown on Friday nights, and in 1995, it debuted in the early mornings from Saturday to Sunday, Cine Prive, also known for presenting films of the same genre. On April 30, 1994, the program
Clube do Bolinha
left the station on Saturday afternoons after 20 years on the air. In June, Rede Bandeirantes broadcast the
1994 FIFA World Cup
in the United States. Between August and November, Rede Bandeirantes made a live broadcast throughout the country, through a presidential debate with the candidates for the Presidency of the Republic for the
1994 elections
, gaining prominence for its coverage, where it left to present its programming in favor of round tables, interviews, analyses, special reports and live flashes.
[14]
In 1995, the Band became a pioneer in displaying its logo in the corner of the screen during its programming which would be the first "watermark" of Brazilian television, which influenced the competing stations to also fix their logos in the corner of the screen during its programs.
The 1996 Olympics,
Programa H
, and the re-run of
TV Fofao
[
edit
]
In 1996, directly from
Atlanta
, in the United States, the station broadcasts the
Olympics
for the fourth time. This year, it was heavily criticized because of schedule changes and failure to air its programs at scheduled time. Also in 1996, presenter
Luciano Huck
premiered
Programa H
, aimed at young audiences. Due to the great repercussion and prominence, the program was soon moved to the evening schedules. That same year,
TV Fofao
, by Orival Pessini, returned to the network for children, and remained on the air until 1997.
[
citation needed
]
Program changes and the inauguration of Torre TV Bandeirantes
[
edit
]
At the end of October, looking for a more feminine, young and popular line, the station presents some changes in its programming. Rede Bandeirantes started to show a section of films dedicated to women and children. At 3:30 pm, it broadcast re-runs of the 1987 series
Bronco
.
Cine Trach
was also featured, generally in the afternoons, which featured horror movies, most of which were low-budget.
Ze do Caixao
, led by
Jose Mojica Marins
, started to be shown on Monday nights. At night, Bandeirantes bets on the female streak. At 6 pm, the debate program presented by
Silvia Poppovic
was broadcast. At 7:15 pm, the telenovela
Perdidos de Amor
starts airing.
[15]
On December 31, 1996, the
Torre TV Bandeirantes
in Sao Paulo was opened, and it gained widespread popularity for being the tallest television tower in Latin America.
Continuing expansion of news programming and TV dramas
[
edit
]
On February 15, 1997,
Jornal Bandeirantes
changed its name, and was renamed
Jornal da Band
, having debuted on February 17, 1997 with
Paulo Henrique Amorim
. That same day,
Brasil Urgente
premiered, a talk show presented by
Wilton Franco
.
[16]
From March to June of the same year,
Memoria Band
was aired, a rerun program in celebration of the network's 30th anniversary, and which was presented by the then newcomer
Fabiana Scaranzi
.
The third season of production and exhibition of television drama was in the second half of the 1990s, a time of titles such as
A Idade da Loba
,
O Campeao
and
Serras Azuis
, as well as a new version of
Meu Pe de Laranja Lima
.
The FIFA World Cup and the deaths of two great idols
[
edit
]
In 1998, the Band covered with
SBT
,
CNT
,
Rede Record
,
Rede Globo
and
Rede Manchete
the
1998 FIFA World Cup
, held in France. On August 24,
Clodovil Hernandes
debuts the program
Clodovil Soft
on the network.
[17]
In the same year, two of the network's greatest idols died. On July 1, former presenter
Bolinha
, and on October 26, culinary expert
Ofelia Ramos Anunciato
, who presented
Ofelia's Cozinha Maravilhosa
hosted in the morning schedules. The latter had its schedule filled by the then-newcomer
Dia Dia
. At the end of the year, the network airs the special series
Contos de Natal
, receiving much critical acclaim.
[18]
The Carnival, more surprises, and the loss of affiliates
[
edit
]
In 1999, the Band broadcast the parades of the Grupo Especial e de Acesso of the
Rio Carnival
, replacing Rede Manchete, which was plunged into a serious financial crisis that would culminate in its bankruptcy in the same year. That same year, the decaying sports center was outsourced to Traffic Sports Marketing (then a partner of
Sport Club Corinthians Paulista
, the
Brazilian Football Confederation
and
FIFA
), changing a large part of the channel's cast of journalists (among the news, radio broadcaster
Milton Neves
with the program
Supertechnical
.
[19]
former basketball players
Hortencia
and
Fernando Vanucci
- who until then was on Rede Globo) and guaranteeing some future events, such as
the Sydney Olympics
in 2000, the
2002 World Cup qualifiers
, and the first
Club World Cup
organized by FIFA - the latter exclusively. The partnership brought
Sabrina Parlatore
in charge of the talk show
Geral
, during
Show do Esporte
produced by the
Traffic Group
.
[20]
In June, the series
A Guerra dos Pintos
and
Santo de Casa
premiered, produced by Bandeirantes in partnership with Columbia TriStar International Television, being the Brazilian versions of the American series
Married... with Children
and
Who's the Boss?
, respectively.
[21]
[22]
In the same year, the station announced a partnership with the Government of the
State of Sao Paulo
to insert advertising relating to public transport in the capital. In October of the same year, Luciano Huck left the station and signed with
TV Globo
to host
Caldeirao do Huck
. With the departure of Luciano,
Programa H
is presented by
Otaviano Costa
, and in 2002, it changes its name to O+. By the end of 1999,
Marcia Peltier
was chosen by Bandeirantes to anchor the broadcast that the network did in the new year, live from
Copacabana Beach
in Rio de Janeiro.
From 1999 to 2002, the network begins to lose the first affiliates of the 1980s to Rede Record and SBT, but gains almost the same amount as the recent affiliates, to absolve those that were lost. This was due to the quality of the station's programming, which began to decline in the late 1990s.
[
citation needed
]
2000s
[
edit
]
Peak ratings and new sports programs
[
edit
]
On January 14, 2000, with the transmission of the FIFA Club World Cup final, direct from
Maracana Stadium
, between
Vasco
and
Corinthians
, the station achieved the highest audience in its history to date: 53 points, taking the absolute leadership from
IBOPE
.
[
citation needed
]
In the same year, using the partnership with Traffic, the station acquired the rights to cover the
Copa Libertadores
. On March 20,
Esporte Agora
, a sports news broadcast at night, premiered, and in August,
Band Kids
premiered, with the exhibition of Japanese anime. The following month, it broadcast the
2000 Summer Olympics
in
Sydney
, together with Rede Globo,
ESPN Brasil
and
SporTV
.
Program renewals
[
edit
]
As of June 4, 2001, there have been several renewals to the network's programming. Between 2001 and 2005, the afternoon variety show,
Melhor da Tarde
, aired from 1 pm to 3 pm, only for the city of Sao Paulo, and from 3 pm to 4:30 pm, on national television. Soon after,
Hora da Verdade
aired, with
Marcia Goldschmidt
. On the same day,
Dia Dia
is presented by
Olga Bongiovanni
. Rede Bandeirantes also tried to hire Lilian Witte Fibe.
Programming
[
edit
]
Controversy
[
edit
]
Political propaganda allegations during the 1996 elections
[
edit
]
On October 3, 1996, the Sao Paulo
Regional Labor Court
suspended TV Bandeirantes in Sao Paulo for three hours for disrespecting the electoral law when it carried out alleged political propaganda in the Eleicoes 96 program. The station was taken off the air at 5:35 pm. The initial punishment was for 24 hours. The director of the station appealed, and the TRE suspended the punishment for three hours, without prejudice to the continuity of the process. Bandeirantes returned to the air at 8:35pm.
[23]
Departure of Amaury Jr. and the court case with Rede Record
[
edit
]
On September 28, 2001, after staying for 15 years hosting the show
Flash
,
Amaury Jr.
announces in a press release his departure from Rede Bandeirantes. He stated that his departure was due to disagreements with the broadcaster's commercial department and disagreement with the show's airtime. The following month, he is hired by
Rede Record
, where he re-released Flash on November 19. However, Rede Bandeirantes took legal action against Amaury, preventing him from working in "television media" until the end of March 2002. His penalty was to be a daily fine of 15 minimum wages. It also went to court against Rede Record and Amaury for using the name
Flash
.
[
citation needed
]
See also
[
edit
]
References
[
edit
]
External links
[
edit
]
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