Everything you need to create and manage a channel.
Tips & tricks to find, nurture, and build an audience.
Explore all ways you can get paid on YouTube.
Tools to help you create, connect, and grow.
Get the explanations behind the rules.
How we support, recognize, and celebrate Creators.
We’re here to help you share your videos with the world by connecting you to expert advice, insider tips, and general good vibes, all designed for Creators like you.
YouTube gives Creators flexibility so that you can get started filming, sharing, and finding your fandoms depending on the way you like to create.
What can you create in 60 seconds or less? YouTube Shorts are the fun, easy way to create content for YouTube’s billions of users. All you need is a mobile phone, your ideas, and a little help from our tools.
Check out Shorts
Get Creator Tips for why you should create videos
Get Creator Tips for filming on mobile
Start a new channel and start experimenting! Play around with different formats, create a hub for your fans, and start building a long-term home for all your content.
Watch a video about how to create a channel
Read more about channel basics
Get Creator Tips to optimize your video
Before you post a single video, you’ll want to set up your channel basics. We’ll cover how to set up and dial in your settings quickly, so you can start creating right away.
Before you post, think about what voice will define your channel. A good place to start is asking yourself what you’re interested in, what unique story you’re able to tell, and the viewers who will come along for the ride.
Learn more about finding your niche
What you choose for your channel name, icon banner, and trailer are all what we’d call branding your channel. These decisions affect how your viewers recognize you and get to know your channel, and they’re all easy to customize using our easy tools.
Watch a video about channel customization
Watch a video about choosing a channel name
Get Creator Tips for your channel banner and profile picture
Before you press record, you’ll want to have a few boxes checked, from choosing the right equipment, to getting the lighting right and more. Choosing the right camera, microphone, and even wardrobe can all make sure filming is a success.
Get Creator Tips for video equipment
Get Creator Tips for shooting your video
Our copyright and community guidelines exist to keep YouTube a fair and protected place for all Creators. Get familiar with these policies to make sure that what you’re posting follows our rules and reaches your audience.
Get Copyright basics
Read our Community Guidelines
Okay, so you’ve created amazing content. Now what? Here are some next steps for posting your videos, getting your first viewers, and planning ahead for how to grow your audience.
"Don't force perfection. You'll be happier with the video-creating process when you give yourself a chance to make mistakes and learn from them."
Agent00
Creator Studio is home base for Creators. This is where you’ll post, add metadata, pull analytics, get messages from YouTube, and more. It’s also where you can track your progress toward eligibility in the YouTube Partner Program (YPP).
Use the Studio mobile app to manage your channel on the go. It’s useful for things like checking your stats, responding to comments, and publishing and managing your videos from your phone.
Explore Creator Studio
Download the app for iOS
Download the app for Android
Once you upload, you can create playlists to guide your viewers through your videos and get to know your channel. Sort by format, date posted, and more. Hint: use Studio Analytics to analyze together all the videos in a playlist and understand how they contribute to your channel.
Read more about playlists
YouTube Analytics (YTA) shows you the data behind your channel. Analytics can help you make sense of trends, see what’s working (and what’s not), and understand who’s watching your content so you can plan how you post in the future.
Get Creator Tips for YouTube analytics
Read more about analytics
Get Creator Tips to analyze performance with the content tab
Your YouTube Dashboard is your one stop shop for information about new features and the latest Creator news. Best of all, you can get info about the opportunities to grow and earn, specifically tailored to your channel.
Take me to my Dashboard
What’s next? How about a dive into how to make your content come to life on YouTube, and how to build and nurture an audience for it?
