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Portada Live September 19 2024 - Portada

Why Attend

200+

1:1 MEETINGS

1

COLLABORATIVE KNOWLEDGE-SHARING SESSION

150+

DECISION MAKERS

1

RESEARCH SPOTLIGHT

2

BRAND CHALLENGES

September 19, 2024 | Portada Live

In-person in New York City: 10:10 am ? 5:30 pm
Virtual: 10:45 am ? 3 pm EST

IN-PERSON in New York City: Senior brand marketing executives and solution providers will gather in New York City for a highly curated exclusive event. It will include presentations (broadcast to virtual participants), dynamic workshops, a VIP lunch function, award ceremony and other in-person networking activities.
VIRTUAL: Portada Live will be a hybrid experience with content and interactive knowledge-sharing/brand marketer challenge sessions and 1:1 meetings for globally based participants.

MARKETING SERVICES SUPPLIERS

Portada Live offers marketing services suppliers including agencies, tech-platforms, media and sports/entertainment properties a very cost effective and time efficient route to new business through access to pre-qualified brand marketing decision makers.

Please fill out the below and we will send you more information about our Portada Live exclusive in-person and/or virtual, depending on your preferences, Brand Marketer Knowledge Sharing and Networking Event.

Supplier Information Live Sept 19, 2024

Supplier Information Live Sept 19, 2024

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BRAND MARKETERS

Portada Live gives you a unique opportunity to meet new marketing solution providers of your choice. You will also learn how “best-of-breed” brands are leveraging marketing technologies and get cutting-edge insights about marketing to the diverse?U.S. consumer.

Please fill out the below and we will send you more information about our Portada Live Exclusive Brand Decision Maker Workshop and Interactive Networking event.

Brand Marketer Live, Sept 19, 2024

Brand Marketer Live, Sept 19, 2024

We would like to hear from you. Please send us a message by filling out the form below and we will get back with you shortly.

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BUILD NEW PARTNERSHIPS AND GAIN KEY INTELLIGENCE IN JUST 7 HOURS!

Through a combination of bespoke workshops, pre-scheduled 1:1 meetings, and collaborative knowledge-sharing sessions, Portada Live will provide attendees an ideal platform to gain new business and intelligence.?Check out the sample agenda below of our last Portada Live in NYC and virtual on September 21, 2023!?Watch this? VIDEO ?of a prior edition.

MIDDAY-EARLY AFTERNOON

Afternoon

HEALTHCARE MARKETING: Brands as Forces for Good and Growth

Speakers:
tba?

Moderator:

tba  

VIP 1:1 MEETINGS

One-on-One Meetings with pre-screened brand marketing executives of your choice.

Participants collaboratively share knowledge with the brand marketing leaders in the Portada Council System.

CULTURE AND TECH: In Search of Culturally Sensitive Advertising Technologies

Speakers: tba

 

PASSION POINT SPORTS: How Multicultural Audiences are Levelling the Playing Field in Sports Marketing


Kaio Philippe , CMO, Inter&Co

Additional Speakers tba

AWARD CEREMONY

Celebrating Winners of:
? Culturally Responsive Ad-Tech
? Multicultural Healthcare Advertising Campaign
?Multicultural OTT Advertising Campaign
? Soccer Advertising Campaign

CONCURRENT WORKSHOPS

Select a workshop that fits your needs:
Establishing a Multicultural Go-to-Market Strategy for a Financial Institution ; Brand Leader: Camilo Escalante, Executive Director of Diverse Segments at Guaranteed Rate
–?? Reaching Hispanics at scale with bilingual media
Exploiting the Soccer Opportunity: Targeting and engaging the U.S. youth soccer player and her families
Hispanic E-commerce Advertising: The Last Frontier
Diverse Owned Media: How brands should balance reach and responsibility

More workshops are to be announced!

OOH MEDIA: Leveraging Data to Connect the Dots- A Case Study

Speakers:
tba?

 

Culturally Responsive Ad-Tech of the Year Award

Presented by:

The Culturally Responsive Advertising Technology of the Year Award recognizes advertising technology that embraces the fact that marketing in a multicultural America is, by definition, multicultural.

Multicultural Health Care Advertising Campaign of the Year Award

Portada’s Multicultural Health Care Advertising Campaign of the Year Award recognizes an outstanding advertising campaign by a brand promoting healthcare products and services, including pharma, health services, and health insurance. The campaign primarily targets a diverse audience in the U.S, including Hispanic, African American, Asian American and LGBT

Multicultural OTT Advertising Campaign of the Year Award

The Multicultural OTT Advertising Campaign of the Year Award recognizes an outstanding advertising campaign delivered through Internet streaming to devices that include mobile, desktop, and SmartTV.
The campaign targets primarily the diverse consumer in the U.S., including Hispanic, African American, Asian American, and LGBT.

Soccer Advertising Campaign of the Year Award

Portada’s Soccer Advertising Campaign of the Year Award recognizes an outstanding advertising campaign by a brand targeting U.S. audiences with soccer-specific content/creative.

PREMIUM EVENT PARTNERS

REGISTRATION

Partnership Opportunities

Are you interested in business development packages including a number of guaranteed meetings with brand marketing executives, speaking and/or branding opportunities?

Access for Senior Brand Marketers

Are you a brand marketer? You could be eligible for a complimentary VIP pass.

About US

Founded in 2003, Portada is the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points in the Americas.

ⓒ 2019 PORTADA – ALL REGISTERED