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Advertising
By
Ubaid Zargar
Advertising
Brand valuations soar as top celebs don their entrepreneurial hats
Beyond endorsements, how are biz ventures of A-listers such as Ranveer Singh, Kareena Kapoor Khan, and Alia Bhatt adding to their overall brand valuations?
By
Nisha Qureshi
Advertising
Social Pill’s newly launched AI tool simplifies self-declarations for advertisers
The tool aims to ease the burden on advertisers by generating the necessary information for self-declaration forms, says the company.
By
afaqs! news bureau
Advertising
Leo Burnett’s Silver & Ogilvy’s Bronze take India’s tally to 14 on Cannes Lions Day 4
In 2023, India had scored 23 Lions at the end of day four.
By
afaqs! news bureau
Advertising
Cannes Lions Day four: Two-metal haul so far; Leo Burnett and Ogilvy win a Lion each, tally at 14
Winners from seven categories were announced today.
By
afaqs! news bureau
Advertising
Viral Rabbits creates the Corrosion Warrior campaign for Jindal Stainless about combating societal zung
The films are part of a comprehensive campaign that encompasses digital, outdoor, on-ground, social media, and print advertising.
By
afaqs! news bureau
Advertising
Kinder Joy launches limited edition licenses of Hot Wheels and Barbie toys
For the very first time, the brand has introduced larger sized toys.
By
afaqs! news bureau
Advertising
Britannia 50-50's new ad shows Ravi Shastri in a dual persona, chatting with doves
In partnership with Mindshare India, the brand has created an animated Shastri avatar that answers "Golmaal" questions with unexpected humour.
By
afaqs! news bureau
Advertising
Rapido partners with PubMatic to enhance advertiser engagement with its users
This collaboration will enable advertisers on the PubMatic platform to directly engage with Rapido’s young, digitally savvy user base.
By
afaqs! news bureau
Advertising
Bank of Baroda onboards Indian Tennis player Sumit Nagal as its brand endorser
Nagal will be strategically positioned by the Bank to target a younger demographic and a new generation of customers.
By
afaqs! news bureau
Advertising
Kotak MF’s 'Sapno Ko Skip Nahi SIP Karo' campaign aims to build an emotional connection with viewers
It's supported by a microsite that aims to provide consumers with calculators and information to help them plan their dreams.
LOAD MORE
By
Ubaid Zargar
Advertising
Brand valuations soar as top celebs don their entrepreneurial hats
Beyond endorsements, how are biz ventures of A-listers such as Ranveer Singh, Kareena Kapoor Khan, and Alia Bhatt adding to their overall brand valuations?
By
Nisha Qureshi
Advertising
Social Pill’s newly launched AI tool simplifies self-declarations for advertisers
The tool aims to ease the burden on advertisers by generating the necessary information for self-declaration forms, says the company.
By
afaqs! news bureau
Advertising
Leo Burnett’s Silver & Ogilvy’s Bronze take India’s tally to 14 on Cannes Lions Day 4
In 2023, India had scored 23 Lions at the end of day four.
By
afaqs! news bureau
Advertising
Cannes Lions Day four: Two-metal haul so far; Leo Burnett and Ogilvy win a Lion each, tally at 14
Winners from seven categories were announced today.
By
afaqs! news bureau
Advertising
Viral Rabbits creates the Corrosion Warrior campaign for Jindal Stainless about combating societal zung
The films are part of a comprehensive campaign that encompasses digital, outdoor, on-ground, social media, and print advertising.
By
afaqs! news bureau
Advertising
Kinder Joy launches limited edition licenses of Hot Wheels and Barbie toys
For the very first time, the brand has introduced larger sized toys.
By
afaqs! news bureau
Advertising
Britannia 50-50's new ad shows Ravi Shastri in a dual persona, chatting with doves
In partnership with Mindshare India, the brand has created an animated Shastri avatar that answers "Golmaal" questions with unexpected humour.
By
afaqs! news bureau
Advertising
Rapido partners with PubMatic to enhance advertiser engagement with its users
This collaboration will enable advertisers on the PubMatic platform to directly engage with Rapido’s young, digitally savvy user base.
By
afaqs! news bureau
Advertising
Bank of Baroda onboards Indian Tennis player Sumit Nagal as its brand endorser
Nagal will be strategically positioned by the Bank to target a younger demographic and a new generation of customers.
By
afaqs! news bureau
Advertising
Kotak MF’s 'Sapno Ko Skip Nahi SIP Karo' campaign aims to build an emotional connection with viewers
It's supported by a microsite that aims to provide consumers with calculators and information to help them plan their dreams.
LOAD MORE