The Korean Consumer Forum announced the recipients of the 2016 Korea's Brand of the Year: actor Song Joong-ki, idol group TWICE, and comedian Jo Se-ho, Guckkasten leader Ha Hyun-woo.
The special recipients for this year were chosen by 100 Korean consumer representatives in their 20's and 30's. 10 winners from a total of 88 brands were selected.
Amongst the 10 winners representing Korea, were the aforementioned stars representing the entertainment industry.
The ceremony for the 2016 Korea's Brand of the Year awards will take place on July 19th.