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US Olympic Committee confirms extension of AT&T deal - Sports Sponsorship news - Olympics - SportsPro Media
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US Olympic Committee confirms extension of AT&T deal

20 December 2009 | Posted in Sponsorship , Olympics | By Michael Long

The US Olympic Committee has finally confirmed that AT&T, title sponsor of the Williams Formula One team, has extended its sponsorship agreement.

News of the deal, believed to be worth slightly over US$20 million over four years, was first broken in November, but was only confirmed by the US Olympic Committee following its quarterly board meeting.

The partnership is an extension of a deal signed in November 2005. Over the last four years, as part of its contract, AT&T has also backed US Olympic Team trials, as well as exhibitions of various sports.

 

 

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Contract Details

  • Length of contract: 4 years
  • Annualised value: US$5.25 million
  • Overall value: US$21 million

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