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As the Snowy World Turns - BC/DC: Eggerton on Washington | Blog on Broadcasting & Cable
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As the Snowy World Turns

February 10, 2010

TV stations in Washington dispensed with regular programming Wednesday afternoon to cover the blizzard blanketing a region already reeling from last weekend’s major snowstorm.

The National Association of Broadcasters has frequently argued that local broadcasters’ trump card among the multiplying media platforms is their connection and responsiveness to the community.

That was certainly in evidence Wednesday, with weather anchors taking center stage and reporters camped out on overpasses and side streets, or on the move with emergency vehicles to survey the conditions. Then there were the viewer-submitted photos and videos that have are increasingly being woven into the fabric (in this case ice-encrusted wool) of local storm coverage.

But that local knowledge and experience was evident not only in the wall-to-wall coverage–WRC coverage drew some on-air praise from Maryland Senator Barbara Mikulski, for example–and warnings about road and rooftop snow hazards, but in the warnings to folks that their soap operas would have to be preempted for the potentially life-saving newscasts.

Historically, even breaking news coverage of momentous events is usually insufficient to justify the interruption of some viewers’ monitoring of a minor character’s recovery from a coma or affair with the sister of another minor character’s illegitimate half brother everyone thought had died in a suspicious house fire years before.

WJLA, for example, advised those viewers that it would air the shows in the overnight hours (All My Children at 1 a.m.; One Life To Live at 2, and General Hospital at 3). CBS affilate WUSA pointed out that they could be accessed within 24 hours online at cbs.com.

Posted by John Eggerton on February 10, 2010 | Comments (2)

8/12/2012 2:08:41 PM EDT
In response to: As the Snowy World Turns
Umid commented:

I would like to thank you commenting in a civil tone. Cannot even reeapt some of the names I've been called and insults I've received. (Those types of comments don't get approved I agree with much of what you say, however, would clarify that it is a problem of world view. I am not puzzled by the wealthy power elite hijacking anything .it is WHAT THEY DO. They are smarter than all of us, or so they think. They use big government because big government means they are in charge, not We The People. Government that works is a restored Constitutional Republic and that means small and limited government. Not sure exactly what phony cultural issue or fearmongering you refer to, but your use of the word fearmongering tells me that your world view is probably a bit different from mine. But, hey , that's ok. Your comments are welcome and I will consider them ..as long as they remain civil and constructive. Thanks for taking the time to read my blog. Blessings, LB


2/11/2010 4:03:33 AM EST
In response to: As the Snowy World Turns
aafternoon commented:

sspellcheck

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