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BrandBuilder | BusinessTN
The Wayback Machine - https://web.archive.org/web/20111209070624/http://businesstn.com:80/brandbuilder

BrandBuilder

BrandBuilder Max ROI

Once born, a brand needs advertising to stay healthy.

?The 22 Immutable Laws of Branding

The BusinessTN BrandBuilder Program is a cost-effective,
easy-to-manage annual program designed to help smaller growth-oriented advertisers achieve maximum exposure to influential readers of BusinessTN magazine and Businesstn.com.

The BrandBuilder Program accomplishes this by maximizing client ad budgets with well-placed BusinessTN magazine ads in every issue as well as monthly ads on Businesstn.com with one easy-to-budget monthly payment starting as low as $350 net per month.

For more information about how BusinessTN can help you reach your target audience and business goals, contact:

Director of Sales & Marketing,
Ginny Staggs ,
(615)301-9210

BusinessTN Magazine
624 Grassmere Park, Ste. 28
Nashville, TN 37211
Phone: 615.301.9202

Circulation Overview

  • 34,000+ subscribers, targeted high-level decision makers
    Statewide premium bookstore sales
    116,000+ est. Readership/Mth.

Business Readers

  • Executive Management: 46%
  • Operating Management: 37%
  • Organization Heads: 83%
  • Purchasing Power: 93%
  • Net Worth > $1 million: 35%

Title Breakdown

  • C-Level Executives
    (CEO, CFO, CIO, COO, CTO, Chairman): 12%
  • Presidents (including VP, SVP): 33%
  • Owners
    (Including Principals, Partners): 18%
  • Professionals,
    Elected Officials,
    Senior Management: 37%

Their Company / Employee Breakdown:

  • 10 -to- 50: 76%
  • 51 -to- 500: 19%
  • 501 -to- 1000+: 5%

    • Their Company / Sales Breakdown:

  • $500k: 17%
  • $500k-to-$999k: 22%
  • $1 mil-to-$4.9 mil: 37%
  • $50 mil-to-$100 mil+: 6%
  • 8/2007 | *Source: PMR, Readership Survey, Jan 06; BPA Worldwide Business Publication Statement, Dec. 06
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