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Sustainability

Thumbnail image for The Great Light Way

The Great Light Way

by Steven Heller May 30, 2011

There is something beautiful about light bulbs and the way they were packaged back in the day when incandescent bulbs were new. We take it for granted that bulbs have always been with us and always will. Did you know the invention of the incandescent light bulb starts in the early 1800s. In 1809, an [...]


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Sex: Be Vigilant!

by Steven Heller March 29, 2011

You can never predict when SEX will sneak up from behind. It can creep in when least expected. So be vigilant! Be smart! Be protected! Save lives! So says the crew at? Grey Worldwide, Dusseldorf, Germany, in their "Sex is no accident. Always use a condom" campaign (stumbled upon by accident by Mirko Ilic). Well, [...]


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Thumbnail image for Pepsi Hits Coke With Bottle

Pepsi Hits Coke With Bottle

by Steven Heller March 23, 2011

The bottle wars - plant vs. petroleum based containers - are heating up between Coke and Pepsi, notes the Atlanta Journal-Constitution (here): Two years after Coca-Cola Co. unveiled a bottle made partly from plant materials, PepsiCo says it is introducing a better one. The Purchase, N.Y. company says it has developed the world's first plastic [...]


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Swamp Things

by Steven Heller March 22, 2011

Peek-a-boo: Camouflage is not just a design form, it is an art and science. Among the most vexing and fetching of all camo in terms of art, design and science is the ghillie suit, camouflage clothing specifically designed to break up the human figure and allow the user to blend into nature.? Made from natural [...]


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Thumbnail image for Make Your Mark, Save the World, and Win $25,000

Make Your Mark, Save the World, and Win $25,000

by Aaron Kenedi February 23, 2011

Who says loving the environment and making a buck are mutually exclusive? Not?Cereplast, who recently?launched the “Make Your Mark" competition in an attempt to?create a global symbol that represents bioplastics. This new logo will indicate that a product is made from green, bio-based material, not petroleum-based ones. The competition is similar to the one held [...]


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Thumbnail image for Levis Creates WaterLess Jeans

Levis Creates WaterLess Jeans

by Hannah Sitzer February 22, 2011

We finished building it and hand painting the logo on it last night, it is an amazing 18' tall gorgeous piece of work. I applaud the efforts of Levis, way to go.Now, we sleep. In an effort to promote water conservation, Levi’s has decided to go a different route with their denim finishing process. The [...]


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Soda Bottle Island

by Ellen Shapiro February 16, 2011

Other people build houses on land. Richart Sowa, a carpenter and former British rock-band guitarist, has designed and constructed a whole island. This self-sustaining environment for living, about 20 meters (66 feet) in diameter, floats just off Isla Mujeres, Mexico, on 115,000 empty plastic one-liter soda bottles anchored by 11 concrete-filled car tires. When Sowa [...]


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Thumbnail image for The End of Print? Not So at This One-Man Recycling Studio

The End of Print? Not So at This One-Man Recycling Studio

by Ellen Shapiro February 2, 2011

It is estimated that the average worldwide per-capita use of paper is 110 pounds per person per year. On Isla Mujeres, Quintana Roo, a laid-back Caribbean island off the coast of the Yucatan Peninsula?best known for good snorkeling and for sipping a slow cerveza under a palapa?Emilio Sosa Medina recycles ten times his annual paper [...]


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Thumbnail image for Revisiting the Things You've Been Meaning To Do

Revisiting the Things You've Been Meaning To Do

by James Gaddy December 31, 2010

Last year, while illustrator Joanna Neborsky was interning at the Brooklyn studio Citizen Scholar, she was asked to create some illustrations to accompany a poster that the studio had made about reducing your impact in the world. The project would eventually become “Things You’ve Been Meaning To Do,” which was posted to the studio’s website. [...]


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Thumbnail image for The Perfect Tree - Inspired by Recycling

The Perfect Tree - Inspired by Recycling

by Hannah Sitzer December 24, 2010

Every year I get so upset about the dead trees mid January lining the sidwalks in body bags. I decided to start a little side company, partly because I needed an inspiring side project and partly to do something helpful and beautiful. I came up with a gilt free (I am Jew-ish) alternative, and "The [...]


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