???????? ????????? ????? ????? ?????????
?????
(
organization
) ?? ??????? ???????. ?????? ????? ????????? ???????????, ?????????, ???????? ???????????, ??????????, ???? ???? ??????????? ???????, ?? ??????? ???????? ??????????? ????????????? ???????????????
?????????
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??????.
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- ??? ??????? ??????? ?? ??????? (social arrangement)
- ? ??????? ?????? ?????? ????????? ?????? (collective goals). ? ????? ??????? ? ?????????? ????????? ??????.
- ? ??????? ???? ????? ???????? (?????) ?? ?????? ??????? ??????. ???? ? "??????? ????????" ????? ?????????? ???? ?????????? ???? ????????? ?????????????? ??????????.
??????? ??????????? ???? ????????? ???????? ???? ???? ??????????? ??????? ???????? - ????????
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(sociology),
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(economics),
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(political science),
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(psychology),
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(management), ???????? ??? ?????????? (organizational communication) ??????. ??????????? ?????? ??????? ??????? ???? ????????????
?????? ????????
(en:organizational studies),
???????? ????????
(en:organizational behavior) ??????? ????????????. ????? ?????????? ???????? ??????? ?????????? ????? ????????????????? -
- ??? ?????????? ????? (Organization ? process-related) - ??? ??? ??? ?????????
- ?????????? ????? (Organization ? functional) - ????????, ?????????, ???, ????? ??????.
- ???????????? ????? (Organization ? institutional) - ??? ????????????? ??????????????? ??????? ???? ?????? ?????? ???? ??????? (organization as an actual purposeful structure within a social context)
??????????? ???????
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???????? ??????? (MNC)
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- ?????? ?????? ??????? ???????? ?????????
? ????? ?? ????????????? '????? ?????? ' ????????????????. ???? ??????????
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, ?????????? ??????? ?????????. 2003? ??.??
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??
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????? ??? ??????????????. ??????? ?????? ?????????????? ????????????, ????? ?????????? ???????????? ???? ???????? ????? ????????????? ????????????. ?????? ?????????? ?????????????? ????? ??????, ???????? ???????? ???????????. 50 ???? ????????? ????? ? ??????????? ????????????? ??????? ??????? ???????????? ??????????????. ????? ?????????? ????? ???????, ?????, ??????????? ??????? ?????? ???????? ?????????????. ????????????
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, ?????????? ??????????????, ??. ?????? ?????????????? ???? ??????????? ?? ???????, ??????? ??????????????. ??????????? ????????
???????
, ??.????.???.???.??????, ????? ??????????, ????? ????????, ??.??.????, ??.????????????, ?????????? ??????, ???? ??????????????, ???????? ????, ??????? ????????, ???? ????????, ?????? ????????, ??? ????????????, ???.???.???.??????, ??.???????, ????????? ??????? ????, ???? ???????, ??.??.???????? ?? ?????????? ???????? ????? ??????????? ???????????????.
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