??? ????? ?????????? " Generation Z " ??? ??????????? ???????? ???????, ??????? ?????????.

??????? Z ?? ???????????? ???? Z ??? ??????????. ??? ???? ????? ??? ??????? ????? ???? ??????????? ?????? ????? ????? ?????. ^[1] ??????? Z ??? ????, ??????? X ?????? ??????? Y (???????????) ????? ????? ??????? ???????? ???. ^[2] .

??? ??????????? [ ?????? ]

? ??????? ????????????? ??? ??????? ? ???????? ^[3] , ?? ??????????? ??????? ^[4] , ???? ???????? ^[3] , ??????? ????????, ^[3] ???? - ??????? ???????? ^[5] , ??????????? ??????? ^[3] , ????????? ??????? ^[6] , ???????????? ^[7] , ?????? - ??????????? ???????. ^[8] . ???????? ?????????? ????????? ???? ??????? ?? 2017 ??????? ????? ???? ? ????????? (???? ????? ) ??? ??????? ????????????. ? ?????? ?????????, ????? ???????????, ??????? ???????. ?????????? 11 ????? ?????? ????????????? ??? ??????????? ?????????? ???? ?????????? ???? ??????? ?????? ???????? ?????? ?????? ?????????? ??????????? ????? ??????? ??????????? ??? ??? ??????????. 2014?? ????? ???? ????, ?????? ?????????? ????? ?? ???????? - ???? ???? ????????????? ???????????? ?????????? ??????? ??? ??????? ??????? ????. ^[4] ???? ???????? ?????? ???? ????????? ??????? ???? ???? ???? ???? ??? ??? ????????? ?????????? ????????. ^[9] ??????? Z ???, ?????? -?????????, ?????????? ?????????? ?????????? ????. ^[10]

??????? ? ????????? ???? - ??????? ?????????? ??? ??????????, ??????? ?????????? ????????? ??????? ( ????????) ???? ???????? (??????) ?????? ?????????????, ???? - ??????? ?????????? ????? ???????, ??????? ???????????? ????????????. ??? ???? - ??????? ?????, ??????? ????????? ????? ?????? ???? ??????? ????? ????? ??????????? ????????? ???????????. ^[5]

???? ????? [ ?????? ]

? ?????? ?????????? ??? ??????? ???????????, ??????? ??????? ????????? ???? ????????? ???? ???????? ???????? ??????????? ??????? ^[11] . ?????? - ?????????, ?????????? ???????? ?????????? ??????? Z?? " 1990? ????, 2000? ?????????? ????????? ???????? ???"?? ?????????????. ^{[1] [12]} ?????????? ????????" 1990? ???? 2010? ???? ????????? ???????? ???????, ????? ???????? ????????????? ?????????????" ??? ?????????????. ^[13] ???? ???????? ?????? 1997?? ??????? ???? ??????? ?????????? ?????????????. ??? " ????????? ????? ????????, ??????? ?????? ?????????, ?????????? 11 ????? ???? ???????? ????? ???? ?????? ?????????. ^[10] . 2019 ??????? 2012 ?? ? ??? ????????? ??????? ?????????? ????????????. ^[10] ????????????? ???? ??????? ??????? Z?? 1995, 2012 ???? ????????? ?????? " iGeneration " ?????????? ?????????????.

????????? ????? ???? ?????? ?? ????? ???????????. ??????? ???????? ???????? ????? ??????????. ?? ???? ????????? ????? ??????? ???????? ???. ^[14]

• ???? ???????: ????? ?????? ?????? ?????? ????? ????? ?????????. 1946-64 ???? ??????? ?????? '???? ???????' ??? ??????????????. ??????? ???? ????? ?????? ?????? ?????????????? ???? ??????, ?????? ?????? ? ??? ????.
• ??????? ?????: 1965-84 ???? ??????? ????. ?????? ?????????? ???? ?????? ????? ??? ???. ????? ??????? ????? ???? ???????????? ?????????? ?????? ? ??? ?????????.
• ??????? ??: 1985-95 ???? ??????? ?????? '??????? ??' ??? ??? '????????????' ??? ???? ??????. ??? ??????????? ??????????? (???? ????) ???.???????? ????????????, ??? ??????????? ?????????? ??????. ???????? ?????????? ????????? ????? ??????? ???????? ???? ???????? ?????? ??????? ????? ?????????.
• ??????? ????: 1996-2010 ???? ??????? ?????????? ??????? ???? ???, '???????????? ?????? ???' (??????-????????????) ??? ??????????. ?????????, ???????????? ????????? ??????????? ??????????? ?????? ??????? ??? ??? ??????. ????????? ?????????? ????????? ????????????? ????????? ????? ??????? ???? ?? ????? ????? ?????? ????????? ??????? '????????? ???? ???? ??????? ?????????. ^[14] ??????? Z ????????? ?????? ???????? ???. ^[15] ?????????????? ???? 2019 ?? ???????? ???? ??????? 2.47 ????????? (???????? 7,7 ???????? ??????????? 32%) ???????, ??? ????????? ??????? 2.43 ?????????? ????????????. ^[16]

• ????????????: '????????????'??, ??????? ???? ?? ???? ??? ???? 1993-98 ????????? ???? ??????? ?????????? '????????????' ??????. ???? ????? ?????? ???????. ????? ?????? ?????? ???????? ????????????? ?????????????????????. ???????????, ?????? ??????? ????? ????. ????? ??????? ???????? ??????? ???? ????????? ??????. ^[18]
• ??????? ?????: ???? ???? ?????? ??? 2010 - 2025 ?????????? ????????? ???? ????????? ?????????? ????????????? ??????? ????? ???? ???? ????? ??? ??????????. '???? ?????' ??????? ?????? ?????????????? ??? ???????????? ??????? ?????????? ???? ? ???????? 2008 ????????? ??????????????. X, Y, Z ?????? ????????? ?????? ??????? ??????? ?????? ???????? ???? ????????? ????? ??? ?????. ???? ????? ???? ?????? 19 ????????, ???? ????????????? ????? ????????? ???????? ???? ????? ???. ???????? ?????????? ? ??????? "???? ??" ???? "??????? ??????" ??? ????????????. ^[11]

???? Z ??? ???????? [ ?????? ]

??????? ?????? ???????? ??????? ???? ????? ????????????, ???? ???????? ??????, ????????? ????? ??? ??? ' ?? ?????????? '??????????????. ^[19]

??????????, ???????????, ????????, ?????, ????, ????????, ??????, ?????????, ??????????, ?????????, ?????, ???????????, ?????, ?????????????, ?????? ??????, ?????, ???????? ????????, ???????? ???????? ??????? ??????? Z ???? ???? ????????? ???????????? ??????????, ???????????? ???????? ???????? ???????? (59%) ' ?????????? ?????? ' ????? ?????????. ?????? ??????????? ?????? ?????? (29%), ????? (28%) ?? ????? ???????????? ?????????? (90%), ???????? (78%) ????????.

???? ????????? ??????? ???? ??????????, ???? ???????? ??????? ????????? ???????????????. ?????? ???????? ?????? ???? ????????? (47%), ??????? (21%), ?????? ???????? (4%) ???? ??????? ?????? (1%) ?????? ???????. ^[20]

????? ???? ?? ????????? ???? ?????????? ?????????? ???????. ????????, ????????? ????????. ^{[21] [22]}

???????????????? 21? ???????? ????? ????? ??????????, ???????? ???? ?????, ????? ?????????? ?????????? ???????? ???????????? ???????. ???????? ???? ????? ??????????? ???? ????????, ??????? ???????? ??????? ???? ???????. ^[23]

??????? Z?? ????? ???????? ????????? ????? ?????? ?????????? ' ????????' ????? ???????? ?????????. ^[24]

COVID - 19 ???????? ??????? ??????????? ???????? '??????? Z' ??? ???????? ??? ?????? ???????????. ???? ????????? ???????? ???? ?????????? ??????????

'??????? Z' ??? ??????, ??????????? ??????????, ??????? - ?????????? ???? ????? ????????? ????????????. ^[25] ???? ??????????? ?????? ???? ?????? ???? (??????????) ???? ?????? ????? ?????? ???????? ???????. ?????????, ??????? ???? ????????? ???? ??????? ?????????? ?????? ?????????, ?????? ??????? ???????????. ^[26]

? ???????? ?????, ???????? ???????? ???????? ??????? ????? (? -??????? ???? ????) ? ?????? ??????????. ???? ?????????? ??? ????? ?????? "????????????????" ???????, ???????? ??????? ???????. ^[27]

??????? Z ??? ?????? ????????? ???? ??????? ?????? ?????????? ???? ???????? ?????? ???????? ???????????. ???????? ?????, ?????? ????????? ???? ??????. ? ??? ?????????? ????????? ????? ???????. ???? ???? ?????????????? ??????? ??????????? ??????? ?????? ???????? ???????, ???????????, ???????, ???????, ????????? ??????, ????????? ??????? ???????????????? ???????? ??? ??????? ??????? ????? ??????. ^[28]

??????? ?????, ?????????? (??????? Y) ????? ??????? ???????, ???????? ??????? ????????? ???? ?????? ?????????? ????????????? ???????. ??????? ?????? "???? ???????????" ??? ??????????. ??? ????????? ???????????? ???. ???? ????????? ??????????? ???????????? ????????? ???????. ?????? ???????? ??????? ??????? ???????? ??????????? ???? ????????? ??????? ???????. ??????????? ???? ??????? ???????????? ????? ???????? ????????, ??????????, ???????????, ???? ?????? ?????? ????????????, ????????, ???????, ?????? ?????????? ?????????, ?????? ????? ??? (??????) ????????, ??????????? (???????????) ?????????? ???????????, ????? ????? ??????? (?????? ???????) ?????? ????????, ????????????, ?????????, ??? ??????? ?????? ?????? ????????????. ????, ??????? ???? ??? ????? (?????? ?????????????) ?? ????????? ????????, ???? ?????? ???? ??? ???????????? ????????? ?????? ?????? ??????? ??????? (AI) ?????????????? ???????? ???????????????. ^[11]

?????? [ ?????? ]

1. ↑ ^{1.0 1.1} "Definition of ZOOMER" . www.merriam-webster.com (in ????????) . Retrieved 2023-04-28 .
2. ↑ "Generation Z" . Lexico . Oxford University Press. Archived from the original on August 17, 2019 . Retrieved May 19, 2021 .
3. ↑ ^{3.0 3.1 3.2 3.3} Horovitz, Bruce (4 May 2012). "After Gen X, Millennials, what should next generation be?" . USA Today . Archived from the original on October 28, 2020 . Retrieved 24 November 2012 .
4. ↑ ^{4.0 4.1} Howe, Neil (27 October 2014). "Introducing the Homeland Generation (Part 1 of 2)" . Forbes . Archived from the original on August 23, 2017 . Retrieved 2 May 2016 .
5. ↑ ^{5.0 5.1} Takahashi, Toshie T. "Japanese Youth and Mobile Media" . Rikkyo University. Archived from the original on September 26, 2020 . Retrieved 10 May 2016 .
6. ↑ "Generations in Canada" . www12.statcan.gc.ca . Archived from the original on September 22, 2015 . Retrieved November 3, 2015 .
7. ↑ "Meet Generation Z" . CBS News. September 22, 2015. Archived from the original on January 21, 2021 . Retrieved January 15, 2021 . Generation Z is also hugely synonymous with technology because Centennials grew up in the era of smartphones. In fact, most of today's youth can't even remember a time before social media.
8. ↑ Fry, Richard; Parker, Kim (November 15, 2018). "Early Benchmarks Show 'Post-Millennials' on Track to Be Most Diverse, Best-Educated Generation Yet" . Pew Research Center . Archived from the original on September 1, 2022 . Retrieved August 12, 2021 .
9. ↑ Dimock, Michael. "Defining generations: Where Millennials end and Generation Z begins" . Pew Research Center (in ???????? ????????) . Retrieved 2023-04-28 .
10. ↑ ^{10.0 10.1 10.2} Dimmock, Michael (January 17, 2019). "Defining generations: Where Millennials end and post-Millennials begin" . Pew Research Center. Archived from the original on January 17, 2019 . Retrieved December 21, 2019 .
11. ↑ ^{11.0 11.1 11.2 11.3} Eldridge, S. (28 June 2023). "Generation Alpha" . Encyclopedia Britannica . Retrieved 24 July 2023 .
12. ↑ "Definition of Generation Z noun from the Oxford Advanced Learner's Dictionary" . Oxford Learner's Dictionaries . {{ cite web }} : CS1 maint: url-status ( link )
13. ↑ "Generation Z" . Collins . Archived from the original on February 3, 2023 . Retrieved December 11, 2022 .
14. ↑ ^{14.0 14.1} "??????? ???? . . . ???? ?????????" . ????? - ??????? . 11 June 2023 . Retrieved 21 July 2023 .
15. ↑ "Generation Z is bigger than millennials ? and they're out to change the world" . New York Post (in ???????? ????????). 2020-01-25. Archived from the original on February 3, 2023 . Retrieved 2021-09-01 .
16. ↑ Miller, Lee; Lu, Wei (August 20, 2018). "Gen Z Is Set to Outnumber Millennials Within a Year" . Bloomberg L.P. Archived from the original on September 7, 2021 . Retrieved 2021-08-31 .
17. ↑ "Generation_Alpha" . Retrieved 25 July 2023 .
18. ↑ "???? ???????????? ????????????" . ????? -???? . 19 February 2022 . Retrieved 22 July 2023 .
19. ↑ "Generation Z is stressed, depressed and exam-obsessed" . The Economist . 2019-02-27. ISSN   0013-0613 . Archived from the original on March 28, 2019 . Retrieved 2019-03-28 .
20. ↑ Broadbent, Emma; Gougoulis, John; Lui, Nicole; Pota, Vikas; Simons, Jonathan (January 2017). "What the world's young people think and feel" (PDF) . Generation Z: Global Citizenship Survey . Varkey Foundation. Archived (PDF) from the original on August 20, 2019 . Retrieved November 15, 2019 .
21. ↑ Petridis, Alexis (March 20, 2014). "Youth subcultures: what are they now?" . The Guardian . Archived from the original on November 22, 2020 . Retrieved January 4, 2021 .
22. ↑ Watts, Peter (April 10, 2017). "Is Youth Culture A Thing of the Past?" . Apollo . Archived from the original on January 7, 2021 . Retrieved January 4, 2021 .
23. ↑ Aragon, Cecilia (December 27, 2019). "What I learned from studying billions of words of online fan fiction" . MIT Technology Review . Archived from the original on December 15, 2020 . Retrieved December 29, 2020 .
24. ↑ Hodak, Brittany. "New Study Spotlights Gen Z's Unique Music Consumption Habits" . Forbes . Archived from the original on September 1, 2018 . Retrieved 6 March 2018 .
25. ↑ McCarthy, Daniel (December 9, 2020). "5 Things Travel Advisors Need to Know About Generation Z" . Travel Market Report . Archived from the original on February 3, 2023 . Retrieved December 27, 2020 .
26. ↑ Eldridge,, A. (21 July 2023). "Generation Z." Encyclopedia Britannica . Retrieved 21 July 2023 . {{ cite web }} : CS1 maint: extra punctuation ( link ) CS1 maint: url-status ( link )
27. ↑ Reice, Alex (December 1, 2021). "The most eco-conscious generation? Gen Z's fashion fixation suggests otherwise" . The Week . Archived from the original on January 29, 2023 . Retrieved January 29, 2023 .
28. ↑ De WIitte, Melissa (3 January 2022). "Gen Z are not 'coddled.' They are highly collaborative, self-reliant and pragmatic, according to new Stanford-affiliated research" . Stanford University News . Retrieved 21 July 2023 .