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???????? ?????? ??????? ???????? ???? ????????? ??????? ??????? ??? ?????? ??? ?????? ???? ?? ??? ?? ??????????? ???? ??????? ????? ? ??? ???? ???????? ???? ??? ???? ??????????? ??????? ??????? ????? ?????? ???????? ??????????? ?????? ????????? ????????, ??????????? ??? ???? ??? ???????? ??????????? ?????? ?????? ?????? ???????? ????? ??????? ????? ????
???????? ????? ????? ???? ????????? ?????? ??????? ????? ????? ???? ?????? ??????????? ???????? ?? ?????? ???? "???? ????????? ????? ??
??? ???? ?? ??????? ??, ???? ?????? ??????? ??? ?? ????????? ?? ??????????? ????? ??????, ????????? ??????, ??? ???????, ?????? ??????? ?????? ? ???????? ????????? ????? ??????? ???? ?????? ??????? ?????? ?? ???? ???? ???????? ?? ??????? ????????? ???????? ???? ?????? ??? ?????? ?? ??? ???? ?? ????? ????? ??? ???? ?? ????? ???? ???? ? ???????? ????? ?????? ????????? ????? ?????????? ???????? ???? ??????? ????, ??????? ????? ????????? ??????? ?? ??????? ? ?? ???? ???? ?????? ?????????????? ????? ????? ??????
???????? ???? ??, ???? ?????? ????? ?????? ???????? ????????? ?????????? ???? ??.?? ????
??????? ???
??????? ??????? ????? ?????? ???? ? ????????? ??????????? ??????????? ??????? ???????, ?????????? ? ?????? ????? ????? ?????? ???? ????? ????? ??? ???? ??, ???? ?????? ??????? ?????? ?????????????????, ?????? ?????????? ???????? ????? ?????????? ???????????? ?????? ???? ????? ??? ??? ???????? ????? ????????????? ????? ?? ?????????? ????? ? ?????? ????????? ????? ???????? ?????? ???? ???? ????? ????
- ↑
?.?
?.?
?.?
?.?
?.?
?.?
"2019 Annual Report (Form 10-K)"
, ? ????-???? ??????, ????????? ??, ????
, ?????? ????? ?????????? ?, ????
?
- ↑
"Who Invented Coca Cola?"
, Whoinventedit.net
, ?????? ????? ???????? ?, ????
?
- ↑
"Coca-Cola: Neuer CEO hat das Ruder ubernommen"
, lebensmittelzeitung.net
, ?????? ????? ????-??-??
?
- ↑
Coca-Cola,
"Coca-Cola auf einen Blick"
(??????)
, ?????? ????? ????-??-??
?
- ↑
"Where did Coca-Cola really come from? Company responds to surprising rumor"
,
TODAY.com
,
???
??? ?????????? ?, ????-?? ?????????
, ?????? ????? ?????????? ?, ????
?
- ↑
?.?
?.?
Pendergrast, Mark (????),
For God, Country, and Coca-Cola: The Definitive History of the Great American Soft Drink and the Company That Makes It, 3d ed.
, ?????????: Basic Books?
- ↑
?.?
?.?
"What Coca-Cola's Marketing Blunder Can Teach Us About America"
,
????
,
???
??? ????? ??, ????-?? ?????????
, ?????? ????? ?????????? ?, ????
?
- ↑
"7 strategies Coca-Cola used to become one of the world's most recognizable brands"
,
?????? ????????
,
???
??? ?????????? ?, ????-?? ?????????
, ?????? ????? ?????????? ?, ????
?
- ↑
"History of The Minute Maid Company"
, Fundinguniverse.com,
???
??? ????? ?, ????-?? ?????????
, ?????? ????? ????? ??, ????
?
- ↑
??.?
??.?
Sellers, Patricia; Woods, Wilton (??????? ??, ????),
"WHERE COKE GOES FROM HERE"
,
Fortune
,
???
??? ????? ??, ????-?? ?????????
, ?????? ????? ??????? ??, ????
?
- ↑
"Strong Cola Taste, Macho Personality"
,
???
??? ????????? ??, ????-?? ??????????
- ↑
Barq's Root Beer: History
??????? ?????
??????????
?????????? ??, ???? ????, Coca-Cola. ?????????: ????? ?????
- ↑
https://knowledge.wharton.upenn.edu/article/branding-lessons-from-inca-kola-the-peruvian-soda-that-bested-coca-cola/
- ↑
"Coke Finishes Buyout of Zico; Uzzell Becomes President, Rampolla to Advise"
,
BevNET.com
,
???
??? ????? ?, ????-?? ?????????
, ?????? ????? ????? ?, ????
?
- ↑
"Coca-Cola all in on coconut water maker"
,
???
??? ????? ?, ????-?? ?????????
, ?????? ????? ????? ?, ????
?
- ↑
"ZICO™ Beverages Joins The Coca-Cola Family"
, The Coca-Cola Company,
???
??? ????? ?, ????-?? ?????????
, ?????? ????? ????? ?, ????
?
??????? ?????
??????????
????? ?, ???? ????
- ↑
"Coca Cola, Form SC TO-T, Filing Date Oct 30, 2001"
, secdatabase.com,
???
??? ?? ??, ????-?? ?????????
, ?????? ????? ????? ??, ????
?
- ↑
"Coke Buys Odwalla"
??????? ?????
??????????
?? ??, ???? ????. (October 30, 2001).
CNN Money
.
- ↑
Business, Alicia Wallace, CNN,
"Coke says it will kill more 'zombie' brands, weeks after dropping Odwalla"
,
CNN
, ?????? ????? ????-??-??
?
- ↑
"Coca Cola, Form 10-K, Annual Report, Filing Date Feb 21, 2007"
, secdatabase.com,
???
??? ?? ??, ????-?? ?????????
, ?????? ????? ????? ??, ????
?
- ↑
"Coca-Cola Buys Fuze Beverage"
??????? ?????
??????????
?? ??, ???? ????. (February 12, 2007)
Boulder Daily Camera.
- ↑
"Coca-Cola, Form 10-Q, Quarterly Report, Filing Date Apr 30, 2009"
, secdatabase.com,
???
??? ?? ??, ????-?? ?????????
, ?????? ????? ????? ??, ????
?
- ↑
Esterl, Mike,
"Coca-Cola Buys Minority Stake in Suja Life"
,
The Wall Street Journal
,
????????
0099-9660
,
???
??? ????? ?, ????-?? ?????????
, ?????? ????? ????? ?, ????
?
- ↑
"Organic Juice Startup Suja Adds Unlikely Partners: Coca-Cola, Goldman Sachs"
,
Forbes
,
???
??? ????? ?, ????-?? ?????????
, ?????? ????? ????? ?, ????
?
- ↑
Jarvis, Paul (???????? ??, ????),
"Coca-Cola Buys AB InBev Out of Africa Unit for $3.2 Billion"
,
Bloomberg News
, ?????????,
???
??? ????????? ?, ????-?? ?????????
, ?????? ????? ????????? ?, ????
?
- ↑
"Topo Chico Acquired by Coca-Cola"
,
Food & Wine
,
???
??? ????? ??, ????-?? ?????????
, ?????? ????? ????-??-??
?
- ↑
"Coca-Cola to buy Costa coffee for ￡3.9bn or $4.9bn"
,
BBC News
, ????? ??, ????,
???
??? ????? ??, ????-?? ?????????
, ?????? ????? ????? ??, ????
?
- ↑
"Coca-Cola acquires beloved Maine soda Moxie - The Boston Globe"
,
BostonGlobe.com
,
???
??? ?????? ??, ????-?? ?????????
, ?????? ????? ????-??-??
?
- ↑
Wiener-Bronner, Danielle (????-??-??),
"Coca Cola is fighting Gatorade by investing in BodyArmor"
,
CNN Business
, ?????? ????? ????-??-??
?
- ????? ?????????? ???? ??????? ?????
?????:????-???? ??????????
?????:????-?????? ??????????
?????:??? ???