???????
|
???????? ????-???? ????????, ?????, ???
|
????
|
?????????
|
---|
?????
|
?????????????? ?????
|
---|
????????
|
1969
; 55 ???? ???
(
1969
)
,
?????????
,
?????
,
???
|
---|
????????????
|
???? ??????
|
---|
?????? ?????
|
???????
, ?????, ???
|
---|
?????????
|
- ????????????
- ?????? ??????????
- ????????
- ???????? ?????????
- ?? ????
|
---|
????????
|
The Wendy's Company
|
---|
???????
|
6500+ (2 ???????, 2016)
|
---|
?????
|
wendys.com
|
???????
(
????.
Wendy's
) ?
?????????
???????????? ?????? ?????? ??????????? ?????, ??????? ??????? ???? ???????
1969
????
15 ????????
??????????
,
???????
.
2006
???? 29 ??????? ????????? ????? ?????
????????
,
???????
?????????.
2016
???? ???????????, ???????,
Burger King
-?? ??
McDonald's
-?? ?????? ???????? ?????? ??????? ??????? ??????????? ??????????? ???????? ??? 6500+ ????????. ?????????? ????? ??????????, ?????? ????? ?????
????????
. ???????, ?????? ????? ???????? Triarc-?? ???????????? ?????.
2017
???? 2 ??????? ???????????, ???????? ??? 6,537 ??????????????? ??????, ??? ????? 330, ???????? ???????? ??????. 6207 ????????? ???????????????? ?? ?????? 77 % ??????????
???????? ?????????
. ???????? ????? ??????? ?????????? ????????? ??????????? ???????, ?????????? ?????????????? ?????????, ????, ??????? ?? ?????????????? ?????????.
???????? ????? ??????? ????????? ?????????????, ?????? ???????????, ???????? ?????????? ?? ?????????????. ??? ????? ????????????, ??????, ??????? ?????-???????? ???? ????????. ?Big Classic“ ????? ?????? ????????? ?? ?????? ??????????????? ????????“, ??????? ???????
?????? ?????
??
???????????
? ?????, ??????????????? ?????????“ ?????? ??????? ??????????? ????????.
??????? ???????? ?????????? ?????????????, ????? ????????? ?????????? ?? ???????. ???? ???????? ???????????“ ???????????? ???????? ???? ??????.
??????? ????????? ?????? ??????? ?????? ?????? ?????? ??????? ?? ??????“ ??????? ??????????????.
[2]
??????? ???????? ????????? ???????
??????????
,
???????
.
[3]
1976
???? ?????????? ???????? ?????? ???????? ?????????, ??????? ???????????
?????????
,
???????
.
1978
???? ?????? ???????? ?????? ??????? ?????????, ??????? ???????????
????????????
,
??????
.
????????
1978
???? ?????? ???????? ???????? ???????? ?Sisters Chicken“ ?? ?? ??????? ??????? ???????????
1987
????.
[4]
1979
???? ??????? ???????? ??????? ???????
?????????
.
[5]
????? ????, ???? ?????? ?????? ????????? ????? ?????? ???????????.
[6]
???????? ?????? ??????? ????????? ??????
?????????
1980
????, ????
????-??????
1982
???? ??
???????????
??
??????????
?
1983
????.
[7]
[8]
[9]
[10]
1984
???? ???????? ?????? ??????? ?????????
??????? ???????
.
[11]
1988
-
1990
?????? ??????? ?????????? ??????????
?????????
,
???? ??????????
,
???????????
,
???????????
,
????????
,
???????????
,
????????
??
????????
.
[12]
[13]
1989
???? ???????? ?????? ?????? ??????? ?????????
???????????
????????? ????????, ??????? ??? ??????? ???? ???????? ?????????. 12 ????????? ??? ??????? ??????? ??????, ????????? ???????
???????????
??????
2002
????.
[14]
1996
???? ??????? ??????????
???????????
18 ??????????? ???????? ???????. ?????, ???? ???? ??????, ????????? ??????????? ???????? ???? ????? ???????.
[15]
1998
???? ???????? ???????
??????? ?????
?????????? ????????? ???????? ??
2000
???? ????????
???? ????????????
,
????????????
??
????-????????
.
[5]
[11]
[16]
????? ???????? ???????
2002
????.
[6]
???????? ???? ??????? ???????????? ???????????
??????????
????????????? ????????????
2009
????.
[10]
?? ?????????? ?????????
2015
???? ?????????.
[17]
2011
???? ??????? ????????
?????????
??
???????????
, ????? ????????? ?????????? ????????? 50 ????????? ?????????? ????????????.
[18]
[19]
??????? ????? ?????? ????? ??????? 180 ????????? 10 ????????? ??????? ??????.
[20]
2013
???? ???????? ?????? ??????? ?????????
????????????
?? ???? ???????????? ??????? 25 ?????????
????????????
??
????????????
.
[21]
2014
???? ???????? ????? ????????? ??????
???????
.
[20]
2015
???? ?????? ???????? ???????? ??????????? ???????
????????
?? ?????? ??????? ?????????
?????????
.
[22]
??????? ??????? ??????? 540 ?????????. ??????????? ???? ????? ?????? ??????????? ????????? ??????? ??? ?????????? ????????. ????????? ??????? ??????? ????? ?? ????????? ????? ??????????.
???????? ?????????? ????????? ?? ????????????? ????????
[
???????????
|
?????? ???????????
]
????
???????? ???????
????????
??????? ???????
?????? ????????????
- ↑
Wendy's opens 'flagship' restaurant
. ?????????????
????????????
? 2015-05-07.
????????? ??????: 2018-07-10.
- ↑
Wendy's Founder, Dave Thomas, and the Kalamazoo Kewpee
.
WWMT
. Freedom Broadcasting of Michigan, Inc. (8 ??????????, 2002). ?????????????
????????????
? 1 ??????, 2007.
????????? ??????: 4 ??????, 2008.
- ↑
First Wendy's in Canada re-opens
.
CHCH.com
(8 ??????, 2016).
????????? ??????: 10 ??????, 2016.
- ↑
History of Wendy's International, Inc. ? FundingUniverse
.
????????? ??????: 30 ?????, 2015.
- ↑
5.0
5.1
Wendy's International, Inc. History
. fundinguniverse.com.
????????? ??????: 22 ??????????, 2015.
- ↑
6.0
6.1
?Wendy's launches new salad line, tests breakfast“
.
News & Record
. Associated Press. 9 ??????, 2010
. ????????? ??????: 9 ??????, 2010
.
- ↑
Kachi, Hiroyuki.
Wendy's Exits Japan Amid Stiff Competition
. wsj.com.
????????? ??????: 24 ??????????, 2015.
- ↑
M. Hawes, Jon (2015).
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
. Akron, OH, USA: Springer International Publishing, ??. 164.
ISBN
978-3-319-17055-8
.
- ↑
Wendy`s/Arby`s Group Announces Development Agreement with Wenphil Corporation
. reuters.com. ?????????????
????????????
? 2015-09-25.
????????? ??????: 24 ??????????, 2015.
- ↑
10.0
10.1
(WEN) Wendy's/Arby's Group Opens Store in Singapore
. stockbloghub.com. ?????????????
????????????
? 2016-02-16.
????????? ??????: 24 ??????????, 2015.
- ↑
11.0
11.1
SCHUMAN, MICHAEL; GIBSON, RICHARD (27 ????????, 1998).
?Following Wendy's Exit, Koreans Munch on Winner's“
.
Wall Street Journal
. SEOUL, South Korea: reuters.com
. ????????? ??????: 23 ??????????, 2015
.
- ↑
Wendy's timeline
. The Columbus Dispatch. ?????????????
????????????
? 2015-09-25.
????????? ??????: 23 ??????????, 2015.
- ↑
Williams, Zach (4 ????????, 2002).
?Wendy's An Operations Management Analysis“
(????-??????)
. ????????? ??????: 23 ??????????, 2015
.
- ↑
Το καρ? των ταχυφαγ?δικων
Greek. tovima.
????????? ??????: 22 ??????????, 2015.
- ↑
Wendy's se fue de la Argentina
. clarin.com. ?????????????
????????????
? 2015-09-25.
????????? ??????: 22 ??????????, 2015.
- ↑
Wendy's UK pull-out nets £1.5m
. the caterer. ?????????????
????????????
? ?????????? 23, 2015.
????????? ??????: September 22, 2015.
- ↑
Wendy's closure in April 2015
.
????????? ??????: 31 ??????, 2015.
- ↑
Nakamoto, Michiyo.
Wendy’s re-enters Japanese market
. FT.com.
????????? ??????: 24 ??????????, 2015.
- ↑
Wendy's/Arby's International Announces Argentina Development Agreement
. Wendy's/Arby's Group, Inc..
????????? ??????: 23 ??????????, 2015.
- ↑
20.0
20.1
Wendy’s leaves Russian market over beef with local manager
. rt.com.
????????? ??????: 23 ??????????, 2015.
- ↑
Wendy's makes moves in Eastern Europe
. globalmeatnews.com.
????????? ??????: 23 ??????????, 2015.
- ↑
Wendys, Worlds Third Largest Burger Chain to Open Outlet in India - NDTV Food
.
food.ndtv.com
.
????????? ??????: 30 ?????, 2015.