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???????? 1969 ; 55 ???? ???  ( 1969 ) , ????????? , ????? , ???
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???????? The Wendy's Company
??????? 6500+ (2 ???????, 2016)
????? wendys.com

??????? ( ????. Wendy's ) ? ????????? ???????????? ?????? ?????? ??????????? ?????, ??????? ??????? ???? ??????? 1969 ???? 15 ???????? ?????????? , ??????? .

2006 ???? 29 ??????? ????????? ????? ????? ???????? , ??????? ?????????. 2016 ???? ???????????, ???????, Burger King -?? ?? McDonald's -?? ?????? ???????? ?????? ??????? ??????? ??????????? ??????????? ???????? ??? 6500+ ????????. ?????????? ????? ??????????, ?????? ????? ????? ???????? . ???????, ?????? ????? ???????? Triarc-?? ???????????? ?????.

2017 ???? 2 ??????? ???????????, ???????? ??? 6,537 ??????????????? ??????, ??? ????? 330, ???????? ???????? ??????. 6207 ????????? ???????????????? ?? ?????? 77 % ?????????? ???????? ????????? . ???????? ????? ??????? ?????????? ????????? ??????????? ???????, ?????????? ?????????????? ?????????, ????, ??????? ?? ?????????????? ?????????.

???????? ????? ??????? ????????? ?????????????, ?????? ???????????, ???????? ?????????? ?? ?????????????. ??? ????? ????????????, ??????, ??????? ?????-???????? ???? ????????. ?Big Classic“ ????? ?????? ????????? ?? ?????? ??????????????? ????????“, ??????? ??????? ?????? ????? ?? ??????????? ? ?????, ??????????????? ?????????“ ?????? ??????? ??????????? ????????.

??????? [ ??????????? | ?????? ??????????? ]

???????? ????????? ????????, ??????? [1]

??????? ???????? ?????????? ?????????????, ????? ????????? ?????????? ?? ???????. ???? ???????? ???????????“ ???????????? ???????? ???? ??????. ??????? ????????? ?????? ??????? ?????? ?????? ?????? ??????? ?? ??????“ ??????? ??????????????. [2]

??????? ???????? ????????? ??????? ?????????? , ??????? . [3] 1976 ???? ?????????? ???????? ?????? ???????? ?????????, ??????? ??????????? ????????? , ??????? . 1978 ???? ?????? ???????? ?????? ??????? ?????????, ??????? ??????????? ???????????? , ?????? .

???????? 1978 ???? ?????? ???????? ???????? ???????? ?Sisters Chicken“ ?? ?? ??????? ??????? ??????????? 1987 ????. [4] 1979 ???? ??????? ???????? ??????? ??????? ????????? . [5] ????? ????, ???? ?????? ?????? ????????? ????? ?????? ???????????. [6] ???????? ?????? ??????? ????????? ?????? ????????? 1980 ????, ???? ????-?????? 1982 ???? ?? ??????????? ?? ?????????? ? 1983 ????. [7] [8] [9] [10] 1984 ???? ???????? ?????? ??????? ????????? ??????? ??????? . [11]

1988 - 1990 ?????? ??????? ?????????? ?????????? ????????? , ???? ?????????? , ??????????? , ??????????? , ???????? , ??????????? , ???????? ?? ???????? . [12] [13]

1989 ???? ???????? ?????? ?????? ??????? ????????? ??????????? ????????? ????????, ??????? ??? ??????? ???? ???????? ?????????. 12 ????????? ??? ??????? ??????? ??????, ????????? ??????? ??????????? ?????? 2002 ????. [14] 1996 ???? ??????? ?????????? ??????????? 18 ??????????? ???????? ???????. ?????, ???? ???? ??????, ????????? ??????????? ???????? ???? ????? ???????. [15] 1998 ???? ???????? ??????? ??????? ????? ?????????? ????????? ???????? ?? 2000 ???? ???????? ???? ???????????? , ???????????? ?? ????-???????? . [5] [11] [16]

????? ???????? ??????? 2002 ????. [6] ???????? ???? ??????? ???????????? ??????????? ?????????? ????????????? ???????????? 2009 ????. [10] ?? ?????????? ????????? 2015 ???? ?????????. [17] 2011 ???? ??????? ???????? ????????? ?? ??????????? , ????? ????????? ?????????? ????????? 50 ????????? ?????????? ????????????. [18] [19] ??????? ????? ?????? ????? ??????? 180 ????????? 10 ????????? ??????? ??????. [20]

2013 ???? ???????? ?????? ??????? ????????? ???????????? ?? ???? ???????????? ??????? 25 ????????? ???????????? ?? ???????????? . [21] 2014 ???? ???????? ????? ????????? ?????? ??????? . [20] 2015 ???? ?????? ???????? ???????? ??????????? ??????? ???????? ?? ?????? ??????? ????????? ????????? . [22]

??????? ??????? ??????? 540 ?????????. ??????????? ???? ????? ?????? ??????????? ????????? ??????? ??? ?????????? ????????. ????????? ??????? ??????? ????? ?? ????????? ????? ??????????.

???????? ?????????? ????????? ?? ????????????? ???????? [ ??????????? | ?????? ??????????? ]

????????? ?????????? [ ??????????? | ?????? ??????????? ]

???????????? ???? ?????? ??????:

?????? [ ??????????? | ?????? ??????????? ]

  1. Wendy's opens 'flagship' restaurant . ????????????? ???????????? ? 2015-05-07. ????????? ??????: 2018-07-10.
  2. Wendy's Founder, Dave Thomas, and the Kalamazoo Kewpee . WWMT . Freedom Broadcasting of Michigan, Inc. (8 ??????????, 2002). ????????????? ???????????? ? 1 ??????, 2007. ????????? ??????: 4 ??????, 2008.
  3. First Wendy's in Canada re-opens . CHCH.com (8 ??????, 2016). ????????? ??????: 10 ??????, 2016.
  4. History of Wendy's International, Inc. ? FundingUniverse . ????????? ??????: 30 ?????, 2015.
  5. 5.0 5.1 Wendy's International, Inc. History . fundinguniverse.com. ????????? ??????: 22 ??????????, 2015.
  6. 6.0 6.1 ?Wendy's launches new salad line, tests breakfast“ . News & Record . Associated Press. 9 ??????, 2010 . ????????? ??????: 9 ??????, 2010 . ????????? ??????? ????????? |accessdate= ?? |date= -?? ( ????????? )
  7. Kachi, Hiroyuki. Wendy's Exits Japan Amid Stiff Competition . wsj.com. ????????? ??????: 24 ??????????, 2015.
  8. M. Hawes, Jon (2015). Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference . Akron, OH, USA: Springer International Publishing, ??. 164. ISBN 978-3-319-17055-8 .  
  9. Wendy`s/Arby`s Group Announces Development Agreement with Wenphil Corporation . reuters.com. ????????????? ???????????? ? 2015-09-25. ????????? ??????: 24 ??????????, 2015.
  10. 10.0 10.1 (WEN) Wendy's/Arby's Group Opens Store in Singapore . stockbloghub.com. ????????????? ???????????? ? 2016-02-16. ????????? ??????: 24 ??????????, 2015.
  11. 11.0 11.1 SCHUMAN, MICHAEL; GIBSON, RICHARD (27 ????????, 1998). ?Following Wendy's Exit, Koreans Munch on Winner's“ . Wall Street Journal . SEOUL, South Korea: reuters.com . ????????? ??????: 23 ??????????, 2015 . ????????? ??????? ????????? |accessdate= ?? |date= -?? ( ????????? )
  12. Wendy's timeline . The Columbus Dispatch. ????????????? ???????????? ? 2015-09-25. ????????? ??????: 23 ??????????, 2015.
  13. Williams, Zach (4 ????????, 2002). ?Wendy's An Operations Management Analysis“ (????-??????) . ????????? ??????: 23 ??????????, 2015 . ????????? ??????? ????????? |accessdate= ?? |date= -?? ( ????????? )
  14. Το καρ? των ταχυφαγ?δικων Greek. tovima. ????????? ??????: 22 ??????????, 2015.
  15. Wendy's se fue de la Argentina . clarin.com. ????????????? ???????????? ? 2015-09-25. ????????? ??????: 22 ??????????, 2015.
  16. Wendy's UK pull-out nets £1.5m . the caterer. ????????????? ???????????? ? ?????????? 23, 2015. ????????? ??????: September 22, 2015.
  17. Wendy's closure in April 2015 . ????????? ??????: 31 ??????, 2015.
  18. Nakamoto, Michiyo. Wendy’s re-enters Japanese market . FT.com. ????????? ??????: 24 ??????????, 2015.
  19. Wendy's/Arby's International Announces Argentina Development Agreement . Wendy's/Arby's Group, Inc.. ????????? ??????: 23 ??????????, 2015.
  20. 20.0 20.1 Wendy’s leaves Russian market over beef with local manager . rt.com. ????????? ??????: 23 ??????????, 2015.
  21. Wendy's makes moves in Eastern Europe . globalmeatnews.com. ????????? ??????: 23 ??????????, 2015.
  22. Wendys, Worlds Third Largest Burger Chain to Open Outlet in India - NDTV Food . food.ndtv.com . ????????? ??????: 30 ?????, 2015.