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Noun [ edit ]

charm offensive ( plural charm offensives )

1. ( idiomatic ) A campaign of deliberately using charm and flattery in order to achieve some goal , especially in a political or diplomatic field.
   • 2023 March 21, Pjotr Sauer, “Putin’s two-day charm offensive with Xi underlines who’s boss”, in The Guardian ‎ ^[1] , →ISSN :

     Putin’s speech was a culmination of the Kremlin’s two-day charm offensive with China, aimed at cementing ties between the two countries amid Russia’s growing isolation from the west.

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