Unexpected Business

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Unexpected Business
Promotional poster for Season 3
Hangul
어쩌다 社長
Hanja
어쩌다 社長
Genre Reality
Starring Cha Tae-hyun
Zo In-sung
Country of origin South Korea
Original language Korean
No. of seasons 3
No. of episodes 38
Production
Producer Yoo Ho-jin
Production locations Woncheon-ri, Hwacheon-gun , Gangwon-do (Season 1)
Gongsan-myeon, Naju , South Jeolla-do (Season 2)
Marina , Monterey , California , United States (Season 3)
Original release
Network tvN , Disney+ [a]
Release February 25, 2021  ( 2021-02-25 )  ?
February 1, 2024  ( 2024-02-01 )

Unexpected Business ( Korean :  어쩌다 社長 ; Hanja :  어쩌다 社長 ) is a South Korean reality show program by tvN starring Cha Tae-hyun and Zo In-sung , who unexpectedly become the bosses of a countryside grocery store for 10 days. [1] They take over the store's operations, such as ringing up purchases and managing inventory, and also serve simple meals and snacks.

Season 1 aired every Thursday at 20:40 ( KST ) from February 25, 2021, to May 6, 2021. [2] The duo take over the reins of a general store in Woncheon-ri, Gangwon-do , which includes a kitchen and small seating space for customers and local residents to dine, rest and socialise.

Season 2 premiered on February 17, 2022, and aired every Thursday at 20:40 ( KST ) as well. [3] [4] This time, the duo are in charge of a larger supermarket in Gongsan-myeon, South Jeolla-do , selling a wider variety of goods. It also has a bigger dining area and a butchery section, presenting new challenges to the experienced duo.

Season 3 was released on October 26, 2023, and airs every Thursday at 20:40 ( KST ) as well. [5] The season is also available for streaming through Disney+ . [6] In this season, they are in charge of a Korean supermarket in Marina , a port city located in western United States . [7]

Guests [ edit ]

Various celebrities visit the store as "part-time workers" ( Korean :  알바生 ) to help Cha Tae-hyun and Zo In-sung , many of whom are friends or former co-stars personally invited by the two main cast.

Season 1 (2021) [ edit ]

Episode(s) Guest(s) Notes Ref.
2?3 Park Bo-young Day 2
3?4 Kim Jae-hwa Day 3
3?5 Yoon Kyung-ho Day 3 to Day 4 morning
4 Park Kyung-hye Day 3 evening
5?7 Shin Seung-hwan Day 4 afternoon to Day 5
Park Byung-eun Day 5 evening
Nam Joo-hyuk Day 5 evening to Day 6 morning
8?9 Park Inbee Day 6 afternoon to Day 7 morning [b]
Nam Gi-hyeob
Park In-ah
9 Yoon Shi-yoon Day 8
Dong Hyun-bae  [ ko ]
10?11 Jo Bo-ah Day 9 to Day 10 morning [c]
11 Hong Kyung-min Day 10 evening [d]

Season 2 (2022) [ edit ]

Episode(s) Guest(s) Notes Ref.
1?6 Kim Woo-bin Day 1 to Day 3
Lee Kwang-soo Day 1 to Day 4
Lim Ju-hwan
6 Lee Eun-hyung  [ ko ] Day 4 [8]
Hong Hyun-hee  [ ko ]
7?8 Shin Seung-hwan Day 5 [9]
7?10 Yoon Kyung-ho Day 5 to Day 7
Park Hyo-jun
8?10 Seolhyun Day 6 to Day 7 [10]
9?10 Park Byung-eun
11?12 Han Hyo-joo Day 8
11?13 Park Kyung-hye Day 8 to Day 9
Kim Hye-soo [11]
13 Hong Kyung-min Day 9

Season 3 (2023) [ edit ]

Episode(s) Guest(s) Notes Ref.
1?7 Han Hyo-joo Day 1 to Day 3 [12]
1?14 Yoon Kyung-ho Day 1 to Day 9 [13]
Lim Ju-hwan Day 1 to Day 9
4?14 Park Byung-eun Day 2 to Day 9
6?9 Park Kyung-lim Day 3 to Day 4 [14]
7?11 Kim Ah-joong Day 4 to Day 6 [13]
12?14 Park Bo-young Day 7 to Day 9

afternoon

[14]
Inbee Park Day 8 to Day 9

afternoon

13?14 Hong Kyung-min Day 9

Ratings [ edit ]

Unexpected Business  : South Korea viewers per episode (millions)
Season Episode number Average
1 2 3 4 5 6 7 8 9 10 11 12 13 14
1 1.158 1.277 1.391 1.462 1.493 1.302 1.353 1.335 1.327 1.430 1.607 ? 1.376
2 1.711 1.930 1.754 1.754 1.804 1.692 1.581 1.482 1.560 1.429 1.814 1.576 1.352 ? 1.649
3 1.484 1.554 1.572 1.451 1.277 1.493 1.291 N/A N/A N/A 1.239 1.163 1.236 1.345 TBD
Source: Audience measurement performed nationwide by Nielsen Media Research . [15]

Season 1 (2021) [ edit ]

Ep. Original broadcast date Average audience share
(Nielsen Korea) [16]
Nationwide Seoul
1 February 25, 2021 4.138% 4.449%
2 March 4, 2021 5.112% 5.749%
3 March 11, 2021 5.648% 6.503%
4 March 18, 2021 5.689% 5.990%
5 March 25, 2021 5.948% 6.501%
6 April 1, 2021 5.545% 6.053%
7 April 8, 2021 5.323% 6.054%
8 April 15, 2021 5.128% 5.027%
9 April 22, 2021 5.409% 6.081%
10 April 29, 2021 5.817% 6.639%
11 May 6, 2021 6.426% 7.204%
Average 5.471% 6.023%
  • In the table above, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.
  • This show airs on a cable channel/pay TV which normally has a relatively smaller audience compared to free-to-air TV/public broadcasters ( KBS , SBS , MBC & EBS ).

Season 2 (2022) [ edit ]

Ep. Original broadcast date Average audience share
(Nielsen Korea) [15]
Nationwide Seoul
1 February 17, 2022 6.455% 6.720%
2 February 24, 2022 7.535% 8.396%
3 March 3, 2022 7.195% 8.457%
4 March 10, 2022 7.141% 7.707%
5 March 17, 2022 7.236% 7.878%
6 March 31, 2022 [e] 6.506% 6.880%
7 April 7, 2022 6.256% 6.904%
8 April 14, 2022 6.282% 6.761%
9 April 21, 2022 6.100% 6.571%
10 April 28, 2022 5.756% 6.041%
11 May 5, 2022 7.503% 8.002%
12 May 12, 2022 6.798% 7.403%
13 May 19, 2022 5.778% 5.962%
Average 6.657% 7.206%
  • In the table above, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.
  • This show airs on a cable channel/pay TV which normally has a relatively smaller audience compared to free-to-air TV/public broadcasters ( KBS , SBS , MBC & EBS ).

Season 3 (2023) [ edit ]

Ep. Original broadcast date Average audience share
(Nielsen Korea) [17]
Nationwide Seoul
1 October 26, 2023 5.950% 6.407%
2 November 2, 2023 6.555% 6.893%
3 November 9, 2023 6.655% 7.667%
4 November 16, 2023 5.636% 6.248%
5 November 23, 2023 5.095% 5.312%
6 November 30, 2023 5.682% 6.505%
7 December 7, 2023 5.193% 5.494%
8 December 14, 2023 5.814% N/A
9 December 21, 2023 5.640%
10 December 28, 2023 5.305%
11 January 4, 2024 5.220% 5.910%
12 January 11, 2024 4.988% 5.508%
13 January 18, 2024 4.943% 5.240%
14 February 1, 2024 [f] 5.308% 5.462%
Average ? ?
  • In the table above, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.
  • This show airs on a cable channel/pay TV which normally has a relatively smaller audience compared to free-to-air TV/public broadcasters ( KBS , SBS , MBC & EBS ).

Awards and nominations [ edit ]

Award ceremony Year Category Nominee / Work Result Ref.
Cable TV Broadcasting Awards 2022 Star Award Unexpected Business Won [19]

Notes [ edit ]

  1. ^ For Season 3
  2. ^ Park Inbee appeared with her husband Nam Gi-hyeob and her younger sister Park In-ah.
  3. ^ Jo Bo-ah was the only guest in Season 1 invited by the production staff.
  4. ^ Hong Kyung-min was invited as a guest singer for diners to celebrate the final night, but would eventually help out as a part-time worker.
  5. ^ No new episode was aired on March 24, 2022, due to the broadcast of the 2022 FIFA World Cup qualifier match between South Korea and Iran .
  6. ^ Originally scheduled to air on January 25, 2024, the final episode was cancelled due to the broadcast of South Korea's match against Malaysia in 2023 AFC Asian Cup . [18]

References [ edit ]

  1. ^ " '어쩌다 社長' 차태현·조인성의 시골슈퍼 營業日誌…上半期 첫 公開(公式)" . MK스포츠 (in Korean) . Retrieved March 5, 2021 .
  2. ^ " '어쩌다 社長' 차태현X조인성 公式포스터, 25日 첫放 [公式]" . Sports Donga (in Korean). February 5, 2021 . Retrieved March 5, 2021 .
  3. ^ Kim Na-young (December 6, 2021). "차태현X조인성 다시 한 番 '어쩌다 社長' 된다…"시즌2 來年 上半期 放送" " [Cha Tae-Hyun X Jo In-Sung Becomes the 'Chief' Once Again... “Season 2 broadcast in the first half of next year”]. mksports (in Korean) . Retrieved December 6, 2021 .
  4. ^ Choi Hee-jae (January 20, 2022). "차태현X조인성 "우리가 어쩌다가"…1次 티저 公開 (어쩌다 社長2)" [Cha Tae-hyeon X Jo In-sung "What Happened to Us"... 1st teaser released (Unexpected Business 2)] (in Korean). Xports News . Retrieved January 20, 2022 – via Naver.
  5. ^ Kang Min-kyung (September 27, 2023). "[公式] 美 韓人마트서 營業하는 차태현·조인성…'어쩌다 社長3' 10月 26日 첫 放送" [[Official] Cha Tae-hyun and Jo In-seong operate at a Korean supermarket in the U.S.… ‘Somehow I’m the President 3’ first airs on October 26th] (in Korean). Ten Asia . Retrieved September 27, 2023 – via Naver.
  6. ^ Kim Yeon-joo (October 6, 2023). " '무빙' 蠹蝕X啓導의 變身...'어쩌다 社長3' 디즈니 플러스 스트리밍 確定" (in Korean). TV Report . Retrieved October 27, 2023 – via Naver.
  7. ^ Yoo Soo-yeon (September 27, 2023). " '어쩌다 社長3', 차태현X조인성의 韓人 마트 營業 日誌...10月 26日 첫 始作" (in Korean). OSEN . Retrieved September 27, 2023 – via Naver.
  8. ^ Jang Da-hee (March 31, 2022). "어쩌다 社長2' 洪賢熙X이은형 登場…임주환·李光洙, 꼰대力 爆發" [Hong Hyun-hee X Lee Eun-hyung appeared in 'Somehow the President 2'... Lim Joo-hwan and Lee Kwang-soo, the explosive power of Kkondae] (in Korean). spoTV News . Retrieved March 31, 2022 – via Naver.
  9. ^ Kim Hyun-sook (April 7, 2022). "윤경호·신승환·박효준 누와르3人坊 '어쩌다 社長2' 出擊" [Yoon Kyung-ho, Shin Seung-hwan, and Park Hyo-joon's Noir trio 'Somehow, President 2' scrambles] (in Korean). NEWSIS . Retrieved April 7, 2022 – via Naver.
  10. ^ Shim Eon-kyung (January 21, 2022). "[單獨]설현, '어쩌다 社長2' 出擊…조인성과 '安市城' 男妹 因緣" [[Exclusive] Seolhyun, 'Somehow, President 2' sortie... Sibling relationship with Jo In-sung and 'Ansi-seong'] (in Korean). SPOTV News . Retrieved January 21, 2022 – via Naver.
  11. ^ Hwang Hye-jin (January 24, 2022). "김혜수, 金宇彬X이광수 이어 '어쩌다 社長2' 게스트 出擊(公式)" [Following Kim Hye-soo, Kim Woo-bin X Lee Kwang-soo, 'Somehow the President 2' guest scramble (official)] (in Korean). Newsen . Retrieved January 24, 2022 – via Naver.
  12. ^ Lee Ye-jin (August 29, 2023). "박보영, 차태현x조인성과 美 떠난다…'어쩌다 社長3' 出擊 [公式立場]" [Park Bo-young, Cha Tae-hyun and Jo In-sung leave for the US... ‘Somehow the President 3’ appears [Official statement]] (in Korean). Xports News . Retrieved September 27, 2023 .
  13. ^ a b Jang Woo-young (August 25, 2023). " '어쩌다 社長3' 側 "김아중→임주환·박병은·윤경호 出演 맞다" [公式立場]" (in Korean). OSEN . Retrieved September 27, 2023 .
  14. ^ a b Kim Chae-yeon (August 24, 2023). "박경림·한효주, '어쩌다 社長3' 뜬다..조인성과 再會 [公式立場]" [Park Kyung-rim and Han Hyo-joo appear on 'How the Boss 3' appears... Reunite with Jo In-sung [Official Statement]] (in Korean). OSEN . Retrieved September 27, 2023 .
  15. ^ a b "Nielsen Korea" . AGB Nielsen Media Research (in Korean) . Retrieved May 6, 2022 .
  16. ^ "Nielsen Korea" . AGB Nielsen Media Research (in Korean) . Retrieved February 25, 2021 .
  17. ^ "Nielsen Korea" . AGB Nielsen Media Research (in Korean) . Retrieved October 27, 2023 .
  18. ^ Shin Young-eun (January 25, 2024). " '어쩌다 社長3' 오늘(25日) 決放…아시안컵 말레이시아戰 中繼 餘波" . Star Today (in Korean) . Retrieved January 25, 2024 – via Daum.
  19. ^ Lee Seung-mi (December 1, 2022). "tvN '어쩌다 社長', 케이블TV 放送大賞 受賞 [演藝뉴스 HOT]" [tvN ‘Somehow President’, Awarded the Cable TV Broadcasting Grand Prize [Entertainment News HOT]] (in Korean). Sports DongA . Retrieved December 1, 2022 – via Naver.

External links [ edit ]

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