2012 single by 2NE1
"
I Love You
" is a song recorded in two languages (
Korean
and
Japanese
) by South Korean girl group 2NE1. The Korean version was released on July 5, 2012, through
YG Entertainment
, while the Japanese version was released on September 19 by
YGEX
as the group's third Japanese single. The song was produced by 2NE1's long-time collaborator
Teddy Park
. Musically, "I Love You" is described as an affectionate, lush, and "moody synth" dance-pop track that infuses elements of
electronic
and traditional Korean
trot music
to create a "different sound" and "new genre of music", whilst still showing the beauty of Korean culture.
Upon release, "I Love You" garnered generally positive reviews from
music critics
, with them complimenting the song's production and composition along with the unique musical styles. It was ranked within the top five on
Billboard
magazine's list of Best
K-Pop
Songs of 2012 and was further included on their list of 100 Greatest K-Pop Songs of the 2010s in November 2019.
The song was a commercial success in South Korea, topping both the
Gaon Digital Chart
and the
Billboard
K-pop Hot 100
. It went on to sell more than 2.7 million digital units by the end of the year, standing as one of the best-selling singles in the country in 2012. In Japan, the song peaked at number five on the
Oricon Singles Chart
and sold 15,700 physical copies. It was included on the
set list
of the group's first worldwide
concert tour
, the
New Evolution Global Tour
(2012), where the group embarked on in late July.
Background and release
[
edit
]
In a StarNews article published on May 21, 2012, an official from
YG Entertainment
revealed that
2NE1
had recorded seven new songs produced by
Teddy Park
and planned to release a new Korean album in mid-June.
[1]
After a month with no news, however, YG announced via YG Life on June 29 that 2NE1 would make a comeback with a new
single
titled "I Love You" on July 5, 2012, marking their first
Korean language
single since "Ugly" in a year.
[2]
The agency also announced initial plans for the release of a new single every three weeks, leading up to a new album.
[3]
"I Love You" was subsequently released for
digital download
and
streaming
as a single on July 5.
[4]
The song was produced by Teddy Park, who had worked on many of 2NE1's previous material?including "
Fire
" (2009), "
Go Away
" (2010) and "
I Am the Best
" (2011)?and was co-written by Park and Lydia Paek.
[5]
The Japanese version of the single was first made available digitally on August 29, 2012 in Japan and was subsequently released as the group's third
Japanese
CD single
on September 19 through
YGEX
?a joint venture between YG Entertainment and
Avex
. The Japanese lyrics were co-written by Keisuke, Tatsuji Ueda, Sunny Boy and Izumi Soratani.
[6]
It was physically distributed in two formats: a
CD
-only regular edition and a CD +
DVD
limited edition bundle.
[7]
"I Love You" was later included on the Japanese edition of 2NE1's third studio album titled
Crush
, which was released nearly two years later on June 25, 2014.
[8]
Composition and lyrics
[
edit
]
A 22-second sample of "I Love You", which infuses melodic
trot
with
dance-pop
and
electronic
to create a unique and "new genre" of music.
Musically, "I Love You" was described as an affectionate, lush, and "moody synth"
dance-pop
number that combines elements of
electronic
and traditional Korean
trot
music instrumentals to create a "different sound" and a "new genre of music" contrasting with the styles the group has explored in the past.
[9]
[10]
[11]
The song is composed in the
key
of
C minor
with a
tempo
of 125 beats per minute, and has a length of 3:57.
[12]
In a
press release
, YG Entertainment stated that, "Since their debut, they have always done
hip-hop
, electronic,
reggae
and
R&B
. It was time for them to challenge themselves and try something new."
[13]
The incorporation of
oriental
trot instrumentation in the song is a reference to the genre being considered the earliest form of Korean popular music?dating back to the era of
Korea under Japanese rule
, and became the defining element of the Korean music scene throughout the 1900s.
[14]
[15]
Lyrically, "I Love You" is a confession song, with the songwriting depicting the emotions and confusion of a strong and independent, yet inexperienced, woman falling in love; as the members sing: "Don't get obsessed / Don't make me jealous / I'm still afraid of love / Give me faith like this."
[16]
In an interview with Star News,
CL
elaborated on the song's musical direction, saying:
"We have always tried to mix different genres, whether it be
rock
or
acoustic
or hip-hop. This time it's like trot. Japan has '
enka
' music, and it seems to resonate well with the emotions. Since there is no such genre in the United States, I think it will feel fresh. We want to show the beauty of Korean culture through us."
[17]
Reception
[
edit
]
Critical reception
[
edit
]
In international reviews, critics compared "I Love You" to music by
Kesha
(
left
) and
David Guetta
(
right
).
The song was met with mostly positive reviews from
music critics
. Christopher Weingarten of
Spin
stated that the song was a "perfect summation of
pop
's present and future", and compared the production to that of
David Guetta
, especially the use of synths and "ghostly" background vocals, while also comparing the rap-style vocals to those of American singer
Kesha
.
[18]
Korean webzine
IZM
noted how the song structurally deviates from common hook songs, and said that "the more you listen, the more new things are discovered".
[19]
In a less favorable review, a contributor from
Rolling Stone
Japan
rated the song 3 out of 5 stars, saying that the melodious trot made the song feel a "little damp" and "less fluttering than usual".
[20]
Conversely, Owen Myers of
Popjustice
praised the song's composition and ranked "I Love You" as the best
K-pop
single of 2012, writing that "it combines the best bits of pop into a rarefied cavalcade of amazingness".
[21]
Billboard
magazine listed "I Love You" number four in their list of 20 Best K-Pop Songs of year in December 2012, complementing the song's composition and the group's vocal delivery.
[22]
Jeff Benjamin of the same publication praised the song's musical style, saying "in the last 30 seconds, the cut flips on itself for an all-out, punky-party jam that only the most formidable of pop acts could successfully pull off".
[9]
They further ranked the song number 67 on their 100 Greatest K-Pop Songs of the 2010s list in November 2019, referring to it as one of 2NE1's finest works, and praised the "brilliance of [the song's] complexity".
[23]
Awards
[
edit
]
"I Love You" was nominated for multiple awards, including Digital Daesang at the
27th Golden Disc Awards
, but lost to "
Gangnam Style
" by labelmate
Psy
.
[24]
"I Love You" won the Digital Bonsang award at the same event and Song of the Year for July 2012 at the 2nd
Gaon Chart Music Awards
(then referred to as "K-Pop Awards"), at the
Olympic Hall
on February 13.
[25]
Commercial reception
[
edit
]
Upon the song's release, it topped all South Korean daily charts, including Melon and Mnet, and achieved an all-kill.
[29]
The song debuted at number one on the
Billboard
K-pop Hot 100
, becoming the group's first number-one single on the chart.
[30]
During its debut week, the song reached the number two position on the
Gaon Digital Chart
, placing behind "Loving U" by
Sistar
.
[31]
During its second week, "I Love You" reached the top position on the Gaon Digital Chart, becoming the group's sixth number-one single, and sold over 950,000 digital units after 11 days.
[32]
In its third charting week, "I Love You" descended to number 3, selling another 403,000 downloads, and became the best-selling song of July 2012.
[33]
By the end of the year, "I Love You" sold over 2.7 million digital units in the country, and was ranked as the eleventh best-selling song on the year-end component download chart.
[34]
Factoring in streaming figures and instrumental/ringtone downloads, the song landed at number six for best-performing songs overall in South Korea on the year-end Gaon Digital Chart issue for 2012.
[35]
Elsewhere, in the United States, "I Love You" peaked at number three on the
Billboard
US
World Digital Song Sales
chart.
[36]
On the chart's year-end issue, it was ranked as the thirteenth most downloaded foreign-language/international song in the US.
[37]
In Japan, the song reached number three on the daily
Oricon Singles Chart
and number five on the chart's weekly counterpart in the week ending on October 1, and sold 15,700 physical copies in the country by the end of the year.
[38]
Music video and live performances
[
edit
]
The first teaser for the song's
music video
was released on July 1, 2012, which composed a clip of Dara and Minzy singing snippets of their verses. It was followed up with similar teasers featuring CL and Bom singing their verses on July 2 and 3, respectively. On July 4, 2012, a 25-second teaser was uploaded, featuring all of the members as well as showcasing the song's full chorus.
[39]
"Slowly transitioning from space-pop styling to a more glamorous affair," as Bradley Stern writes, the members pose and pout on beds while showing off unique and intricate nail designs and looks.
[40]
It garnered more than 1 million views within 17 hours of being released.
[4]
The dance practice video for the song was uploaded to 2NE1's YouTube channel on July 10, 2012, which was recorded by YG Entertainment's founder
Yang Hyun-suk
.
[41]
"I Love You" premiered on television with the group's performance on
SBS
'
Inkigayo
on July 8, 2012.
[42]
During the intro performance, CL rapped a verse from the then-unknown track "
Falling in Love
" in English with a
parrot
on her shoulder, which would be released as their next single exactly one year later.
[43]
For "I Love You", the stage additionally incorporated live
swans
for decorations; the use of live animals for the performance stirred controversy amongst netizens as some felt that it was "borderline animal cruelty". Their agency subsequently apologized for the insensitive gesture.
[44]
2NE1 included "I Love You" in the
set list
for their first worldwide concert tour titled "
New Evolution
" where they embarked on later that month, which is considered to be the first worldwide tour and first American solo arena tour by a K-pop girl group.
[45]
Following the Japanese release of "I Love You" on September 19, 2012, it was chosen as the official accompanying track for 2NE1's
Maybelline New York
endorsement campaign in Japan, which provided the theme song to one of the cosmetics company's newly launched
mascara
lines.
[46]
On October 18, 2012, 2NE1 performed the song along with "I Am the Best" at the K-Pop Collection in Okinawa, which was broadcast on November 1.
[47]
At the SBS K-Pop Super Concert in Irvine, California on November 10, the song was part of the group's set.
[48]
At year-end award shows and festivals, they performed the song at the annual
Melon Music Awards
on December 14,
[49]
SBS Gayo Daejeon
on December 29,
[50]
and the
MBC Gayo Daejejeon
two days later.
[51]
They again performed the song at the 22nd
Seoul Music Awards
on January 31, 2013.
[52]
Track listing
[
edit
]
Digital download
? Korean version
[53]
Title
| Lyrics
| Music
|
---|
1.
| "I Love You" (아이 러브 有;
Ai Leobeu Yoo
)
| Teddy Park
, Lydia Paek
| Teddy
| 3:57
|
---|
Total length:
| 3:57
|
---|
CD single
? Japanese version
[7]
Title
| Lyrics
| Music
|
---|
1.
| "I Love You"
| Teddy, Keisuke, Tatsuji Ueda, Sunny Boy, Izumi Soratani
| Teddy
| 3:57
|
---|
2.
| "I Love You (Instrumental)"
|
| Teddy
| 3:57
|
---|
Total length:
| 7:54
|
---|
Limited Edition
DVD
? Japanese version
[7]
Title
|
---|
1.
| "I Love You PV" (Video Clip)
|
|
---|
2.
| "I Love You PV" (Making Clip)
|
|
---|
3.
| "The Vacation in Philippines" (Off shot footage recorded in the Philippines)
|
|
---|
Credits and personnel
[
edit
]
Credits adapted from
Melon
.
[54]
- 2NE1
– primary vocals
- Teddy Park
– lyricist, composer, arranger
- Lydia Paek – composer
Charts
[
edit
]
Weekly charts
[
edit
]
Monthly charts
[
edit
]
|
Year-end charts
[
edit
]
|
Release history
[
edit
]
References
[
edit
]
- ^
Gil, Hye-seong (May 21, 2012).
[單獨]2NE1, 1年만 電擊컴백..6月 韓새앨범·7月 콘서트
[[Exclusive] 2NE1 makes a surprise comeback after a year..new Korean album in June, concert in July].
Star News
(in Korean)
. Retrieved
May 26,
2012
– via Naver.
- ^
Choi, Ji-ye (June 29, 2012).
2NE1, 싱글 '아이 러브 有'로 7月 5日 컴백 確定
[2NE1 confirms comeback on July 5 with single 'I Love You'] (in Korean).
Nate
.
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December 28,
2020
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c
d
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.
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Archived
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2020
.
- ^
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Nate
.
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2020
.
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.
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"
.
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- ^
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.
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.
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.
- ^
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.
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. December 21, 2012.
- ^
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.
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Archived
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.
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b
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.
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.
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.
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.
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.
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.
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- ^
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- "
'I Love You' Teaser (Dara)"
.
YouTube
. July 1, 2012.
Archived
from the original on January 2, 2021
. Retrieved
December 27,
2020
.
- "
'I Love You' Teaser (CL)"
. YouTube. July 2, 2012.
Archived
from the original on January 2, 2021
. Retrieved
December 27,
2020
.
- "
'I Love You' Teaser (Bom)"
. YouTube. July 3, 2012.
Archived
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. Retrieved
December 27,
2020
.
- "
'I Love You' M/V Teaser"
. YouTube. July 4, 2012.
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. Retrieved
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.
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"
.
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.
Nate
(in Korean).
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"
. Yahoo! News.
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.
The awaited first performance of I Love You will be revealed through the July 8 broadcast of SBS' Inkigayo.
- ^
Benjamin, Jeff (July 8, 2013).
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.
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.
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.
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.
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.
- ^
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.
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Archived
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2NE1's 'New Evolution' tour makes them the genre's first girl group to have a global tour, as well as the first to hold a solo arena show in the U.S.
- ^
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"2NE1 gather 36,000 fans at start of Japan tour in Osaka"
.
Nate
.
Archived
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. Retrieved
December 27,
2020
.
'I Love You' has already been chosen for Maybelline New York's upcoming campaign for new mascara, which will soon air all over Japan.
- ^
박봄 斷髮머리 '心境의 變化?'…데뷔 後 첫 破格變身
[Park Bom's short hair 'Change of heart?'... First shocking transformation after debut].
Aju Economy
. November 2, 2012.
- ^
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(in Korean). Financial News. November 12, 2012.
- ^
Jo, Woo-young (December 15, 2012).
[2012 MMA]투애니원·허각 '톱10' 靈光
(in Korean). Edaily.
- ^
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'亦是' 2NE1, 破格的인 스타일링과 迫力있는 舞臺에 '觀客 魅了' (SBS 歌謠大戰)
['As expected' 2NE1 'attracts the audience' with unconventional styling and powerful stage (SBS Gayo Daejun)].
X Sports News
(in Korean) – via Naver.
- ^
[MBC歌謠大祭典] 다 같이 놀자 YG, 억눌렀던 끼 '爆發'
.
Segye Ilbo
(in Korean). January 1, 2013 – via Naver.
- ^
박봄 맨발 公演 높은 하이힐의 훌러덩~ 아찔 事故에도 '파워풀 歌唱力'
(in Korean). Maeil Newspaper. January 31, 2013.
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"I Love You"
(in Korean).
Melon
.
Archived
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December 22,
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.
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(in Korean).
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.
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.
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.
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.
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.
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. July 24, 2012.
Archived
from the original on January 2, 2021
. Retrieved
December 22,
2020
.
- ^
"Digital Chart ? July 2012"
.
Circle Chart
(in Korean). July 2012
. Retrieved
November 25,
2022
.
- ^
"I Love You - Single by 2NE1"
. Apple Music (US)
. Retrieved
January 2,
2021
.
- ^
"I Love You ? Single"
(in Japanese). Apple Music (JP). August 29, 2012.
Archived
from the original on January 2, 2021
. Retrieved
May 8,
2016
.
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Studio albums
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Compilation albums
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Extended plays
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Singles
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Promotional singles
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Live and video releases
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Concert tours
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Related topics
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