Cloud storage and file synchronization service
Dropbox
|
Developer(s)
| Dropbox, Inc.
|
---|
Initial release
| September 2008
; 15 years ago
(
2008-09
)
|
---|
|
|
Windows, macOS, Linux
| 197.4.7629 / April 25, 2024
; 39 days ago
(
2024-04-25
)
[2]
|
---|
Windows (Windows Store version)
| 5.0 / March 27, 2017
; 7 years ago
(
2017-03-27
)
[3]
|
---|
Android
| 374.2.4 / April 30, 2024
; 34 days ago
(
2024-04-30
)
[4]
|
---|
iOS
| 374.2 / April 22, 2024
; 42 days ago
(
2024-04-22
)
[5]
|
---|
|
|
Windows, macOS, Linux
| 198.3.7576 / April 29, 2024
; 35 days ago
(
2024-04-29
)
[6]
|
---|
Android
| 375.1.4 / April 30, 2024
; 34 days ago
(
2024-04-30
)
[7]
|
---|
|
|
Written in
| |
---|
Operating system
| Android
,
iOS
,
Linux
,
macOS
,
Microsoft Windows
,
Windows Phone
[12]
|
---|
Available in
| 22 languages
|
---|
List of languages
Chinese (traditional and simplified), English, French, German, Indonesian, Italian, Korean, Malaysian, Polish, Portuguese (Portugal's and Brazilian), Russian, Spanish (Castilian and Latin American), Ukrainian
|
Type
| Online backup service
|
---|
License
| Proprietary software
|
---|
Website
| www
.dropbox
.com
|
---|
Dropbox
is a
file hosting service
operated by the American company
Dropbox, Inc.
, headquartered in
San Francisco
, California, U.S. that offers
cloud storage
,
file synchronization
,
personal cloud
, and
client
software. Dropbox was founded in 2007 by
MIT
students
Drew Houston
and
Arash Ferdowsi
as a
startup company
, with initial funding from
seed accelerator
Y Combinator
.
[13]
Dropbox has
experienced criticism and generated controversy
for issues including security breaches and privacy concerns.
[14]
Concept
[
edit
]
Dropbox brings files together in one central place by creating a special folder on the user's computer.
[15]
The contents of these folders are synchronized to Dropbox's servers and to other computers and devices where the user has installed Dropbox, keeping the same files up-to-date on all devices. Dropbox uses a
freemium
business model
, where users are offered a free account with set storage size, with paid subscriptions available that offer more capacity and additional features. Dropbox Basic users are given two
gigabytes
of free storage space.
[16]
Dropbox offers computer apps for
Microsoft Windows
,
Apple
macOS
, and
Linux
computers, and mobile apps for
iOS
,
Android
, and
Windows Phone
smartphones and tablets.
[17]
In March 2013, the company acquired
Mailbox
, a popular email app, and in April 2014, the company introduced
Dropbox Carousel
, a photo and video gallery app. Both Mailbox and Carousel were shut down in December 2015, with key features from both apps implemented into the regular Dropbox service.
[18]
In October 2015, it officially announced
Dropbox Paper
, its
collaborative
document editor.
[19]
History
[
edit
]
Dropbox founder Drew Houston conceived the Dropbox concept after repeatedly forgetting his
USB flash drive
while he was a student at
MIT
.
[20]
Houston founded Evenflow, Inc. in May 2007
[21]
as the company behind Dropbox, and shortly thereafter secured seed funding from
Y Combinator
.
[22]
Dropbox was officially launched at 2008's
TechCrunch
Disrupt, an annual technology conference.
[23]
Owing to trademark disputes between Proxy, Inc. and Evenflow, Dropbox's official
domain name
was "
get
dropbox.com" until October 2009, when it acquired its current domain, "dropbox.com".
[23]
In October 2009, Evenflow, Inc. was renamed Dropbox, Inc.
[24]
In an interview with
TechCrunch
's "Founder Stories" in October 2011, Houston explained that a demo video was released during Dropbox's early days, with one viewer being Arash Ferdowsi. Ferdowsi was "so impressed" that they formed a partnership. In regards to competition, Houston stated that "It is easy for me to explain the idea, it is actually really hard to do it."
[25]
User growth
[
edit
]
Dropbox saw steady user growth after its inception. It surpassed the 1 million registered users milestone in April 2009, followed by 2 million in September, and 3 million in November.
[26]
It passed 50 million users in October 2011,
[27]
100 million in November 2012,
[28]
[29]
500 million in 2016,
[30]
[31]
and 700 million in 2021.
[32]
Acquisitions
[
edit
]
In July 2012, Dropbox acquired TapEngage, a startup that "enables advertisers and publishers to collaborate on tablet-optimized advertising".
[33]
The following December, Dropbox acquired two companies;
Audiogalaxy
, a startup "allowing users to store their music files and playlists in the cloud then stream them to any device",
[34]
and Snapjoy, a company that allowed users to "aggregate, archive and view all of their digital photos from their cameras, phones and popular apps like
Flickr
,
Instagram
and
Picasa
, and then view them online or via an
iOS
app".
[35]
In July 2013, Dropbox acquired Endorse, a "
mobile coupon
startup".
[36]
In May 2014, Dropbox acquired Bubbli, a startup that has "built some innovative ways of incorporating 3D technology into 2D views, and packaging it in a mobile app".
[37]
[38]
In January 2015, Dropbox acquired CloudOn, a company that provided mobile applications for document editing and creation. At the same time, Dropbox told
TechCrunch
that CloudOn's base in
Herzliya
would become the first Dropbox office in Israel.
[39]
In July, Dropbox acquired Clementine, an enterprise communication service.
[40]
In April 2014, Dropbox acquired photo-sharing company Loom (which would be shut down and integrated with the then-recently announced Carousel),
[41]
and document-sharing startup
Hackpad
.
[42]
[43]
Dropbox later announced in April 2017 that Hackpad would be shut down on July 19, with all notes being migrated to
Dropbox Paper
.
[44]
[45]
In January 2019, Dropbox acquired e-signature company HelloSign.
[46]
The acquisition was reported to be Dropbox's largest to date, at a reported $230 million.
[47]
In March 2021, Dropbox announced the acquisition of DocSend. DocSend offers a secure document sharing and analytics product.
[48]
Remote workforce
[
edit
]
At the start of the
Covid-19 pandemic
in 2020, Dropbox was one of the first companies to shift to a
remote workforce
. In October 2020, the company announced its "virtual first" initiative which would shift the company to a long-term remote working plan, which launched officially April 2021.
[49]
[50]
2021 workforce reduction
[
edit
]
In January 2021, Dropbox CEO Houston announced the
layoff
of 315 employees, which is approximately 11 percent of the current workforce. The company said the reductions were necessary in order to focus the company team structure and focus on top level priorities. The software firm also announced that
COO
Olivia Nottebohm would be leaving the company on February 5, 2021.
[51]
In the same month, Dropbox announced it would sublease much of its office space in a transition to remote work.
[52]
2023 workforce reduction
[
edit
]
In April 2023, Dropbox CEO Houston announced the layoff of roughly 500 employees, or 16 percent of the current workforce. The company cited a slowdown in growth and a need for different, AI-focused skill-sets.
[53]
Platforms
[
edit
]
Dropbox has computer apps for
Microsoft Windows
,
Apple
macOS
, and
Linux
computers,
[54]
and mobile apps for
iOS
,
Android
, and
Windows Phone
smartphones and tablets.
[55]
It also offers a
website interface
.
[56]
As part of its partnership with
Microsoft
, Dropbox announced a
universal Windows 10 app
in January 2016.
[57]
[58]
Dropbox's apps offer an automatic photo uploading feature, allowing users to automatically upload photos or videos from
cameras
,
tablets
,
SD cards
, or
smartphones
to a dedicated "Camera Uploads" folder in their Dropbox. Users are given 500
megabytes
of extra space for uploading their first photo, and are given up to 3
gigabytes
of extra space if users continue using the method for more photos.
[59]
In July 2014, Dropbox introduced "streaming sync" for its computer apps. Streaming sync was described as a new "supercharged"
[60]
synchronization speed for large files that improves the upload or download time by up to 2 times.
[61]
In August 2015, Dropbox announced the availability of "Universal 2nd Factor"
USB
security keys
, providing
two-factor authentication
for logging into its services.
[62]
[63]
Financials
[
edit
]
Dropbox received initial funding from
seed accelerator
Y Combinator
.
[13]
Dropbox also raised US$1.2 million in Series A funding from
Sequoia Capital
in 2007, that "along with interest (on that amount) converted to equity as part of the Series A investment, which included a fresh slug of US$6 million", bringing the total amount to US$7.25 million, with the round closed in 2008 and documents filed in 2009.
[26]
A May 2010 report in
The Wall Street Journal
said that "since [founder Drew Houston] started reading
Eric Ries
'
Lean startup
blog about a year ago, the company has started trickling out new features when they are ready instead of waiting to launch a fully featured product. That helps test customer appetite, he says, dubbing the practice "minimum viable product".
[64]
TechCrunch
reported in July 2011 that Dropbox had been looking to raise between US$200 and US$300 million, and had a valuation "to end up in the $5
billion
to $10 billion range. [...] quite a step up from its previous funding rounds which have totalled a tiny $7.2 million".
[65]
As noted in a
Forbes
article, Dropbox had "revenue on track to hit $240 million in 2011".
[27]
In April 2012, Dropbox announced that
Bono
and
The Edge
, two members of the Irish rock band
U2
, were individual investors in the company.
[66]
In 2014 Dropbox raised financing from BlackRock Inc. and others that values the company at $10 billion.
[67]
In March 2017,
Bloomberg
reported that Dropbox had secured a US$600 million credit line, with the company expected to file for its
initial public offering
(IPO) "as soon as this year".
[68]
[69]
[70]
In February 2018, Dropbox filed an IPO to be listed on the
Nasdaq
. The company's initial intent was to raise $500 million.
[71]
Dropbox's stock rose 42 percent to $29.89 in its first day of trading on March 23, 2018.
[72]
As of February 2021, Dropbox had been profitable in the last three quarters, whilst also having no
debt
.
[73]
Business model
[
edit
]
Dropbox uses a freemium business model, where users are offered a free account with a set storage size, with paid subscriptions available that offer more capacity and additional features.
[74]
Accordingly, Dropbox's revenue is a product of how many users they can convert to their paid services.
[75]
Dropbox Basic users are given two
gigabytes
of free storage space.
[76]
This can be expanded through referrals; users recommend the service to other people, and if those people start using the service, the user is awarded additional 500
megabytes
of storage space. Dropbox Basic users can earn up to 16 gigabytes through the referral program.
[77]
The Dropbox Plus subscription (named Dropbox Pro prior to March 2017
[78]
) gives users 2
terabytes
of storage space, as well as additional features, including:
- Advanced sharing controls: When sharing a link to a file or folder, users can set passwords and expiration limits.
[79]
- Remote wipe: If a device is stolen or lost, users can remotely wipe the Dropbox folder from the device the next time it comes online.
[80]
- "Extended Version History": An available add-on, it makes Dropbox keep deleted and previous versions of files for one year, a significant extension of the default 30-day recovery time.
[81]
In November 2013, Dropbox announced changes to "Dropbox for Business" that would enable users to connect both their personal Dropbox and their business Dropbox to the same device, with each of the folders being "properly labeled for personal or work, and come with its own password, contacts, settings, and files". Furthermore, Dropbox announced shared audit logs, remote wipe for business administrators, and account transfers, as new features of its Business offering.
[82]
[83]
In January 2017, Dropbox introduced "Smart Sync" for Business and Enterprise customers, a feature that lets
Windows
and
macOS
users see all files in the Dropbox folder, but only download specific files on-demand.
[84]
[85]
Similar to Dropbox Basic, Dropbox Plus users can also earn extra space through referrals. Plus users earn 1 gigabyte per referral, up to 32 gigabytes.
[77]
Dropbox Business is Dropbox's application for corporations, adding more business-centered functionality for teams, including collaboration tools, advanced security and control, unlimited file recovery, user management and granular permissions, and options for unlimited storage.
[86]
For large organizations, Dropbox offers Dropbox Enterprise, the "highest tier" of its product offerings, adding domain management tools, an assigned Dropbox customer support member, and help from "expert advisors" on deployment and user training.
[87]
In July 2016, Dropbox announced a new "AdminX" administrator dashboard for Business customers, offering improved control of company files and users.
[88]
[89]
In June 2017, the AdminX dashboard was given a redesign and additional administrator functions, such as log-in durations, custom password strength parameters, and setting specific subdomain verifications for individual teams.
[90]
[91]
Company partnerships
[
edit
]
In September 2012,
Facebook
and Dropbox integrated to allow users in
Facebook
Groups to share files using Dropbox.
[92]
[93]
In 2013,
Samsung
pre-loaded the Dropbox mobile application on its Android devices and Dropbox provided extra space for users owning Samsung's devices.
[94]
In November 2014, Dropbox announced a partnership with
Microsoft
to integrate Dropbox and
Microsoft Office
applications on iOS,
Android
and the applications on the web.
[95]
[96]
On July 10, 2018, Dropbox announced its partnership with
Salesforce
aiming to improve brand engagement and team productivity.
[97]
Technology
[
edit
]
The Dropbox software enables users to drop any file into a designated folder. The file is then automatically uploaded to Dropbox's cloud-based service and made available to any other of the user's computers and devices that also have the Dropbox software installed, keeping the file up-to-date on all systems.
[98]
When a file in a user's Dropbox folder is changed, Dropbox only uploads the
pieces of the file
that have been changed, whenever possible.
[99]
When a file or folder is deleted, users can recover it within 30 days. For Dropbox Plus users, this recovery time can be extended to one year, by purchasing an "Extended Version History" add-on.
[81]
Dropbox accounts that are not accessed or emails not replied in a year are automatically deleted.
[100]
Dropbox also offers a
LAN
sync feature, where, instead of receiving information and data from the Dropbox servers, computers on the local network can exchange files directly between each other, potentially significantly improving synchronization speeds.
[101]
LAN Sync discovers other peers on the same network via
UDP
port 17500 using a proprietary discovery protocol
[102]
developed by early Dropbox engineer
Paul Bohm
in 2010.
[103]
Originally, the Dropbox servers and computer apps were written in
Python
.
[8]
In July 2014, Dropbox began migrating its performance-critical backend infrastructure to
Go
.
[9]
In September 2012, Dropbox's website code base was rewritten from
JavaScript
to
CoffeeScript
.
[10]
Dropbox originally used
Amazon
's
S3
storage system to store user files, but between 2014 and 2016 they gradually moved away from Amazon to use their own hardware, referred to as "Magic Pocket", due to Dropbox's description as "a place where you keep all your stuff, it doesn't get lost, and you can always access it".
[104]
In June 2017, the company announced a major global network expansion, aiming to increase synchronization speeds while cutting costs. The expansion, starting with 14 cities across 7 countries on 3 continents, adds "hundreds of gigabits of Internet connectivity with transit providers (regional and global ISPs), and hundreds of new peering partners (where we exchange traffic directly rather than through an ISP)".
[105]
[106]
[107]
Dropbox uses
SSL
transfers for synchronization and stores the data via
Advanced Encryption Standard
(AES)-256 encryption.
[108]
The functionality of Dropbox can be integrated into third-party applications through an
application programming interface
(API).
[109]
Dropbox prevents sharing of copyrighted data, by checking the
hash
of files shared in public folders or between users against a
blacklist
of copyrighted material. This only applies to files or folders shared with other users or publicly, and not to files kept in an individual's Dropbox folder that are not shared.
[110]
Mailbox
[
edit
]
In March 2013, Dropbox acquired
Mailbox
, a popular email app, with Mailbox CEO Gentry Underwood saying that "Rather than grow Mailbox on our own, we've decided to join forces with Dropbox and build it out together".
[111]
Under the deal, the developers of Mailbox joined Dropbox, but kept Mailbox running as a stand-alone app. The acquisition was reported to cost $100 million.
[112]
[113]
In December 2015, Dropbox announced the shut-down of Mailbox.
[114]
[115]
[116]
Carousel
[
edit
]
In April 2014, Dropbox introduced
Carousel
, a photo and video gallery that "combines the photos in your Dropbox with the photos on your phone, and automatically backs up new ones as you take them." Carousel sorted photos by event and date.
[117]
[118]
[119]
In December 2015, Dropbox announced the shut-down of Carousel. In a blog post, Drew Houston and Arash Ferdowsi explained that "We'll be taking key features from Carousel back to the place where your photos live ? in the Dropbox app."
[114]
[115]
[116]
Dropbox Paper
[
edit
]
In April 2015, Dropbox launched a Dropbox Notes collaborative note-taking service in
beta testing phase
, prompting speculation if Dropbox was planning to bring out a product to compete with
Google Docs
.
TechCrunch
noted that Dropbox Notes appeared to be a new version of "Project Composer", a previous iteration of the service with roots from the acquisition of Hackpad in April 2014.
[120]
[121]
[122]
In October 2015, Dropbox announced the upcoming launch of
Dropbox Paper
, its collaborative document editor, noted by the media as the result of its development of a Dropbox Notes service earlier in 2015.
[123]
[19]
[124]
Dropbox Paper entered open
beta
in August 2016, allowing anyone to join and test the product. Mobile apps for Android and iOS were also released.
[125]
[126]
[127]
In January 2017, Dropbox Paper was officially launched. Aimed for businesses, Dropbox Paper was described as "one part online document, one part collaboration, one part task management tool, one part content hub" by Rob Baesman, Dropbox's head of product, and allows for importing, editing, and collaboration on "a number of other file types from Google, Microsoft, and others".
[128]
[129]
[130]
User-created projects
[
edit
]
Users have devised a number of uses for and
mashups
of the technology that expand Dropbox's functionality. These include: sending files to a Dropbox via
Gmail
; using Dropbox to sync
instant messaging
chat logs;
BitTorrent
management;
password management
;
remote application launching
and system monitoring; and as a free
web hosting service
.
[131]
Reception
[
edit
]
Dropbox has received several awards, including the Crunchie Award in 2010 for Best Internet Application,
[132]
and
Macworld
'
s 2009 Editor's Choice Award for Software.
[133]
It was nominated for a 2010
Webby Award
,
[134]
and for the 2010 Mac Design Awards by
Ars Technica
.
[135]
Dropbox's mobile
iPhone
app release in 2010 was among the top 10 "best apps" selected by Alex Ahlund, former
CEO
of two websites focused on mobile apps,
[136]
and the company's
Android
app was also selected as one of the top five "best apps" in a list compiled in 2010 by Jason Hiner for
ZDNet
.
[137]
Founders Drew Houston and Arash Ferdowsi were named among the top 30 under 30 entrepreneurs by
Inc.
in 2011.
[138]
In 2011,
Business Insider
named Dropbox the world's sixth most valuable startup,
[139]
and in 2017, the publication ranked Dropbox as the eighth most valuable US startup, with a valuation of $10 billion.
[140]
It has been described as one of Y Combinator's most successful investments to date.
[141]
Apple
launched its own
cloud storage service
later in 2011,
iCloud
, but this did not hold back Dropbox's growth.
[142]
In January 2012, Dropbox was named startup of the year by
TechCrunch
,
[143]
and in 2016, the company was ranked #2 on the
Forbes Cloud 100
list.
[144]
Dropbox has been
blocked in China
since 2014.
[145]
[146]
Privacy and security concerns
[
edit
]
Dropbox has been the subject of criticism and controversy related to multiple incidents, including a June 2011 authentication problem that let accounts be accessed for several hours without passwords;
[147]
a July 2011 Privacy Policy update with language suggesting Dropbox had ownership of users' data;
[148]
concerns about Dropbox employee access to users' information;
[149]
July 2012 email spam
[150]
with recurrence in February 2013;
[151]
leaked government documents in June 2013 with information that Dropbox was being considered for inclusion in the
National Security Agency
's
PRISM surveillance program
;
[152]
[153]
a July 2014 comment from NSA
whistleblower
Edward Snowden
criticizing Dropbox's encryption keys being available to employees;
[154]
the leak of 68 million account passwords on the Internet in August 2016;
[155]
[156]
and a January 2017 accidental data restoration incident where years-old supposedly deleted files reappeared in users' accounts.
[157]
[158]
While Dropbox uses SSL to encrypt data in transit between itself and customers and stores data in encrypted form, it does not use
end-to-end encryption
in which the user controls the keys used to encrypt the stored data. As a result, Dropbox can decrypt customers' data if it chooses to.
[159]
Offices
[
edit
]
The Dropbox headquarters, located in
San Francisco
, were originally on Market Street, until its expansion to the
China Basin Landing
building in July 2011, allowing for a significant space increase.
[160]
As the number of employees grew, the company again needed expansion,
[161]
and in February 2014, it signed a lease for two buildings on Brannan Street.
[162]
Not needing the substantial amounts of space after all, the company started shopping the remaining available space to other companies for sublease in November 2015.
[163]
In December 2012, Dropbox set up an office in
Dublin
, Ireland,
[164]
its first office outside the United States.
[165]
Dropbox expanded into its second U.S. office in
Austin, Texas
, in February 2014. The State of Texas and City of Austin provided a $1.7 million performance-based incentives package to Dropbox in exchange for locating their office in Austin.
[166]
In April, of the same year, Dropbox opened an office in
Sydney, Australia
.
[167]
See also
[
edit
]
References
[
edit
]
- ^
"Dropbox, Inc. 2023 Annual Report (Form 10-K)"
.
U.S. Securities and Exchange Commission
. February 16, 2024.
- ^
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.
dropboxforum.com
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April 30,
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.
- ^
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.
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March 27,
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.
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APKMirror
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.
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"?Dropbox"
.
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.
- ^
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.
dropboxforum.com
. April 29, 2024
. Retrieved
April 30,
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.
- ^
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.
APKMirror
. Retrieved
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2024
.
- ^
a
b
"6 Lessons From Dropbox ? One Million Files Saved Every 15 Minutes"
.
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Archived
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. Retrieved
January 6,
2017
.
- ^
a
b
Patrick Lee (July 1, 2014).
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.
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a
b
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"Lossless compression with Brotli in Rust"
.
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March 18,
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.
- ^
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.
help.dropbox.com
.
Archived
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.
- ^
a
b
Kolodny, Lora (March 23, 2018).
"Start-up factory Y Combinator notched its first IPO with Dropbox, and others are on the horizon"
.
CNBC
.
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. Retrieved
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2022
.
- ^
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.
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.
Archived
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. Retrieved
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.
- ^
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.
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. Retrieved
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.
- ^
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"Google Drive vs Dropbox: Which cloud solution is right for you?"
.
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.
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. Retrieved
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.
- ^
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.
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.
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.
- ^
a
b
Newton, Casey (October 15, 2015).
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.
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.
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.
Archived
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. Retrieved
February 17,
2017
.
- ^
Ying, Jon (February 5, 2009).
"Meet the Team! (Part 1)"
.
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. Dropbox.
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. Retrieved
February 8,
2017
.
- ^
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.
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. January 15, 2012.
Archived
from the original on March 31, 2022
. Retrieved
March 30,
2022
.
- ^
Shontell, Alyson.
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.
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.
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