From Wikipedia, the free encyclopedia
Camp+King
is a
San Francisco
?based
advertising agency
launched in February 2011 as part of
Havas
Worldwide. Havas is the seventh largest agency
holding company
in the world.
[1]
The founders of Camp+King are creative Roger Camp and strategist Jamie King.
History
[
edit
]
King founded the agency with former
Publicis
'
Hal Riney
partner Roger Camp. Most recently, King was the
president
of
Euro RSCG Chicago
, the largest advertising agency for the past five years by number of global accounts.
[2]
Both King and Camp have spent their careers in advertising at various agencies, including
Fallon
,
Wieden + Kennedy
, Cliff Freeman & Partners and
Leo Burnett
. They met at
Publicis Groupe
's
Publicis & Hal Riney
in San Francisco, where King was CEO.
[3]
Clients
[
edit
]
The agency was launched with an initial roster of clients that include
Old Navy
,
Yahoo!
and
Shaklee
.
[4]
Camp+King has positioned itself as creating "Conversation-Swell" for
brands
.
[5]
Camp+King recently
[
when?
]
helped
Old Navy
build a “full communications plan using in-store, viral, mobile, social and some of their direct channels," for the
Halloween
season.
[
citation needed
]
They are also working with Shaklee Corp., as well as on a project with Yahoo scheduled for a spring 2011 launch.
[6]
References
[
edit
]
External links
[
edit
]
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Directors
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Groupe Canal+
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Vivendi Ticketing
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- Digitick
- Vivendi Village
- MyBestPro
- Watchever
- L’Olympia
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Prisma Media
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Havas
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Other assets
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Equity investments
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Defunct/former
assets
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