British television channel
Television channel
Boomerang
is a 24-hour British
pay television
channel which primarily features classic and modern
animated series
from
Hanna-Barbera
and
Warner Bros. Animation
. The channel launched on 27 May 2000 as a spin-off of
Cartoon Network
and localisation of the
original American network
It is run by
Warner Bros. Discovery
under
its EMEA division
.
History
[
edit
]
Origins
[
edit
]
Boomerang UK began as a block in 1993 and was aired on
Cartoon Network
.
[
citation needed
]
Launch and Early Years (2000?2001)
[
edit
]
Boomerang launched on 27 May 2000,
[1]
broadcasting from 6:00AM until 12:00AM on Sky Digital and certain cable systems. At the time, Cartoon Network had a unique schedule and so the channel was created by Turner Broadcasting to broadcast classic cartoons from the Hanna-Barbera, MGM and Warner Bros. archive programme library, as well as freeing its sister network of many classics in the schedule.
[2]
In May 2001, Boomerang became the second highest-rated children's channel, beaten only by parent service Cartoon Network. In July of that year, the channel was added to on cable operator
Telewest
, thus increasing its viewership. James Greville, head of Cartoon Network UK at the time, stated, "The channel launched barely a year ago and yet it's already beaten established kids' channels in terms of ratings and share".
[3]
By November, the channel was available on
NTL
.
[4]
Boomerang
[
when?
]
increased its library of old cartoons by acquiring rights to other animated shows such as
Danger Mouse
,
The Pink Panther Show
and
Garfield and Friends
.
[5]
By the end of 2003, the channel decided to stay away from its former purpose and shifted to broadcast television movies and series.
[
specify
]
A one-hour timeshift channel, Boomerang +1, launched on 6 March 2006.
[
citation needed
]
Boomerang rebranded with the new international graphics package developed by UK based graphic design agency Art&Graft on 16 February 2015.
[6]
[7]
The channel switched to 16:9 widescreen on 1 June 2015. A high-definition feed was launched on 24 June 2015.
[8]
On 3 September 2018, the channel was rebranded once again.
[9]
On 18 November 2020, Boomerang UK and Ireland were split into two regions following the move of the
Bomerang Eire
broadcasting licence to the Czech Republic. Boomerang Eire is managed by HBO Europe specifically targeting EU countries the Republic of Ireland, Malta and Gibraltar.
[10]
Availability
[
edit
]
Cable
[
edit
]
Online
[
edit
]
Satellite
[
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]
- Sky
: Channel 603 (HD), Channel 611 (+1) and Channel 641 (SD)
Terrestrial
[
edit
]
- EE
UK
: Channel 467 (SD) and Channel 474 (HD)
Programming
[
edit
]
Live-action programming
[
edit
]
Between 23 July 2007 to 1 August 2009, the channel started airing live-action programming, starting with
Fraggle Rock
(which also began airing on
Cartoonito
the same day).
[11]
Other live action series included
Life with Derek
,
[12]
popular sitcom
The Latest Buzz
and the spy show
My Spy Family
.
Logos
[
edit
]
References
[
edit
]
External links
[
edit
]
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Channels (U.S.)
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Programs &
blocks (U.S.)
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International
channels
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- Americas
- EMEA & Poland
- Asia-Pacific
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Boomerang
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- Americas
- EMEA & Poland
- Asia-Pacific
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Cartoonito
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- Americas
- EMEA & Poland
- Asia-Pacific
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Studios
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Streaming
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Albums
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Defunct
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See also
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Notes
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UK national newspapers, magazines, and other periodicals
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Principal
channels
(
List
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Services
and
platforms
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Studios
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Other
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Companies and organisations
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Major
companies
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Resources
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Government and
regulatory bodies
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Industry and
trades bodies
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Other
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Regional and student media
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Regional media
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Student media
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Children's and teenagers' TV and radio channels in the UK & Ireland
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Television
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Radio
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Video-on-demand
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Defunct channels
and blocks
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France, Belgium & Switzerland
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Germany
, Benelux & CEE
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Italy
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Scandinavia
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Iberia
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UK & Ireland
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Turkey
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Middle East & Africa
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Defunct
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