Danish tabloid newspaper
B.T.
(
Danish pronunciation:
[?pe??
?ts?e??]
) is a
Danish
tabloid
newspaper which offers general news about various subjects such as sports, politics and current affairs.
B.T.
is 100% digital since 2023, after more than a hundred years in the printing press.
[1]
[2]
[3]
History and profile
[
edit
]
B.T.
was established in 1916
[4]
as a tabloid spinoff from
Berlingske Tidende
.
[5]
The paper is based in Copenhagen.
[4]
A large, red neon sign displays the company's logo at the
Trianglen
square in the Østerbro district of Copenhagen.
B.T.
is part of
Berlingske Media Group
.
[4]
It had a
conservative
stance in the 1960s.
[6]
During the last six months of 1957 the circulation of
B.T.
was 157,932 copies on weekdays.
[6]
The paper had a circulation of 196,000 copies in 1991 and 192,000 copies in 1992.
[7]
It fell to 181,000 copies in 1993, to 164,000 copies in 1994 and to 155,000 copies in 1995.
[7]
Its circulation further fell to 147,000 copies in 1996, to 138,000 copies in 1997 and to 134,000 copies in 1998.
[7]
The paper's circulation continued to decrease, and it was 124,000 copies in 1999, 123,000 copies in 2000 and 122,000 copies in 2001.
[7]
The circulation of
B.T.
in 2003 was 110,000 copies.
[8]
In 2004 the paper had a circulation of 100,000 copies.
[4]
The 2007 circulation of the paper was 87,319 copies.
[9]
Its circulation was 82,024 copies in 2008 and 74,330 copies in 2009.
[10]
It was 69,839 copies in 2010 and 67,983 copies in 2011.
[10]
Ever since
B.T.
was first published,
Ekstra Bladet
published by
JP/Politikens Hus
has been its main competition.
Since 2020
[
edit
]
The coronavirus crisis and the resulting digitalization
[
edit
]
In 2020, the coronavirus crisis hit
B.T.
and had consequences for the newspaper. So, the daily newspaper decided to go digital-only.
[11]
Since February 2021, artificial intelligence shares content on social media for the newspaper.
[12]
On 1 September 2021,
B.T.
opened four local editorial offices in Denmark's four largest cities to become more visible in the cityscape.
[13]
In June 2022, Berlingske Medier decided that from 1 January 2023,
B.T.
would only be published digitally. Furthermore, the metropolitan editorial offices in Aarhus, Odense and Aalborg would close. The newspaper's editor-in-chief since 2018, Jonas Kuld Rathje, resigned his position with immediate effect on 22 June 2022.
[3]
The editor-in-chief in charge is Pernille Holbøll.
[14]
The newspaper manager Per Kofoed confirmed that
B.T.
printed its last newspaper.
[15]
This means that the paper newspaper
B.T.
existed for 106 years.
[16]
Online views
[
edit
]
In September 2021, B.T. was Denmark's largest digital media with more than 500,000,000 views.
[17]
References
[
edit
]
- ^
Holbøll, Pernille (22 June 2022).
"B.T. bliver 100 procent digitalt og lukker avisen til nytar"
.
B.T
. Retrieved
24 June
2022
.
- ^
Ritzau (22 June 2022).
"Bliver digital efter nytar: B.T. lukker papiravisen"
.
TV2
. Retrieved
24 June
2022
.
- ^
a
b
Jørgensen, Anna Sol (22 June 2022).
"B.T. lukker papiravis og nedlægger 20 stillinger i stor omlægning"
.
Jo
. Retrieved
24 June
2022
.
- ^
a
b
c
d
"The Press in Denmark"
.
BBC
. 20 December 2005
. Retrieved
17 December
2014
.
- ^
Nygaard, Laura Rode; Andersen, Birger A. (31 August 2016).
"BT fylder 100 ar: Se alle billederne fra festen"
.
B.T.
(in Danish)
. Retrieved
20 January
2022
.
- ^
a
b
Blegvad, Britt-Mari Persson (1964). "Newspapers and Rock and Roll Riots in Copenhagen".
Acta Sociologica
.
7
(3).
JSTOR
4193580
.
- ^
a
b
c
d
"Culture"
(PDF)
.
Denmark Statistics
. Archived from
the original
(PDF)
on 9 May 2015
. Retrieved
9 May
2015
.
- ^
"World Press Trends"
(PDF)
.
World Association of Newspapers
. Paris. 2004
. Retrieved
8 February
2015
.
- ^
"Science News? Overview of Science Reporting in the EU"
(PDF)
.
EU
. 2007
. Retrieved
5 October
2013
.
- ^
a
b
"National newspapers total circulation"
.
International Federation of Audit Bureaux of Circulations
. Retrieved
5 December
2014
.
- ^
Andreassen, Andreas Marckmann (27 March 2020).
"Berlingske haber at undga fyringer ? B.T. skal sige farvel til tre"
.
Jo
(in Danish)
. Retrieved
19 December
2023
.
- ^
Bruun-Hansen, Kerstin (25 February 2021).
"B.T. fyrer: Erstatter community managers med robotter"
.
Jo
(in Danish)
. Retrieved
19 December
2023
.
- ^
"B.T. opruster med 32 journalister i Danmarks fire største byer"
.
Berlingske Media
(in Danish)
. Retrieved
19 December
2023
.
- ^
"Nu tager B.T. konsekvensen: Chefredaktør stopper, printavisen lukker, og stor satsning droppes"
.
Politiken
(in Danish). 22 June 2022
. Retrieved
19 December
2023
.
- ^
"Dansk tabloidmedie har trykt sin sidste avis: - Det er en vemodig dag"
.
TV2
. 30 December 2022
. Retrieved
19 December
2023
.
- ^
Bruun-Hansen, Kerstin (30 December 2022).
"Efter 106 ar som en markant tabloidavis vil B.T. fra 1. januar kun udkomme digitalt"
.
Jo
(in Danish)
. Retrieved
19 December
2023
.
- ^
"gemiusAudience"
.
e-public.gemius.com
. Retrieved
19 December
2023
.
External links
[
edit
]