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Danish chocolatier and a brand of Toms International.
Anthon Berg
is a Danish
chocolatier
[1]
and the name of a corporate division within
Toms International
. The company produces a diverse variety of chocolate products.
[2]
The title "
Purveyors to the Royal Danish Court
" was awarded to Anthon Berg
[3]
in 1957.
[
citation needed
]
History
[
edit
]
Cocoa
became known in Denmark around the 18th century. For years it was seen mostly as a
pharmaceutical
product; the Danish founders of the leading chocolate houses, Toms, Trojel and Meyer, were all pharmacists.
[4]
As
marzipan
was already a coveted delicacy in Denmark, Anthon Berg, a Danish greengrocer, decided to try his hand at making marzipan.
[5]
With his own name as a trademark, he created a crafts shop on the Old Strand in Copenhagen. In 1884, he bought a confectionery business and with his son Gustav as assistant, began producing filled dessert chocolates.
[
citation needed
]
The marzipan had initially been made by Anthon Berg in order to appease queuing and waiting customers. In 1898, it was put into production as an independent product.
[
citation needed
]
In 1901, Gustav took over the business and expanded nationwide with approximately 200 employees.
[
citation needed
]
In 1938, when Gustav Berg died, Kai Berg became director.
[
citation needed
]
In 1954, Toms (Victor B. Strand) bought the company, which was at this time in Teglværksgade on Østerbro. In 1962, the entire production was consolidated at the Toms plant in Ballerup, designed by Arne Jacobsen.
[
citation needed
]
References
[
edit
]
Further reading
[
edit
]
External links
[
edit
]
Media related to
Anthon Berg
at Wikimedia Commons