The "Android" name, the Android logo, the "Google Play" brand, and other Google
trademarks, are property of Google LLC and not part of the assets available
through the Android Open Source Project.
These guidelines correspond to and complement the marketing materials on the
Partner Marketing Hub
and
Google Brand Permissions
.
All creatives that include or reference Android or Google trademarks must be
reviewed and fully approved by the Android brand team. Below are
relevant legal guidelines on how to display our trademarks. Use the
brand request form
to submit your marketing for review.
Android
The use of the "Android" trademark on hardware, packaging or marketing materials
of device is restricted to
Android-compatible
devices only. Here are guidelines for the Android brand and related assets that
can be used for compatible devices. For detailed guidance, please consult the
Partner Marketing Hub
.
The following are guidelines for the Android brand and related assets.
Android in text
- Android™ should have a trademark symbol the first time it appears in a
creative.
- Any use of the Android name needs to include this attribution in your communication:
>
Android is a trademark of Google LLC.
- Android should always be capitalized and is never plural or possessive.
- "Android", or anything confusingly similar to "Android", cannot be used in
names of applications or accessory products, including phones, tablets, TVs,
speakers, headphones, watches, and other devices. Instead, use "for Android".
- Incorrect
: "Android MediaPlayer" or "Ndroid
MediaPlayer"
- Correct
: "MediaPlayer for Android"
- "Android TV", "Android Wear", "Android Auto", "Android Automotive OS",
"Google Pay", and "Android Things" may only be used to identify or market
products or services with prior approval. Use "for Android" or "with Android"
for all other Android-based products.
- Incorrect
: "Android TV Streaming Stick",
"Streaming Stick with Android TV"
- Correct
: "Streaming Stick with Android"
- If used with your logo, "for Android" or "with Android" should be no larger
than 90% of your logo’s size. The first instance of this use should be
followed by a TM symbol: "for Android™".
- Android may be used as a descriptor in text, as long as it is followed by a
proper generic term and is not the name of your product, app, or service.
Think of "Android" as a term used in place of "the Android platform."
- Incorrect
: "Android MediaPlayer" or "Android
XYZ app"
- Correct
: "Android features" or "Android
applications"
Android robot
The green Android robot can be reproduced and/or modified as long as the
following Creative Commons attribution line is included in the creative:
"The Android robot is reproduced or modified from work created and shared by
Google and used according to terms described in the
Creative Commons
3.0 Attribution License."
The color value for print is PMS 2412C and the online hex color is
#3ddc84
. You may not file trademark
applications for or claim trademark rights to the Android robot logo or any
derivatives thereof. Google retains all trademark rights to the Android robot.
We want to ensure that the Android robot remains available for all to use.
Android wordmark
Unless expressly authorized by Google through written agreement, the Android
wordmark and custom typeface may not be used.
Google Play
Google Play name and icon
Use of the "Google Play" name and the Google Play Store icon is allowed only in
association with devices
licensed to access Google Play
.
For a list of devices licensed to use Google Play, refer to
Supported devices
.
Google Play badge
App developers distributing an Android app can use the
Google Play badge generator
to
generate a visual that can be used in marketing materials.
Visit badge generator
Other
For all other uses of the Google Play brand, please consult guidance on the
Partner Marketing Hub
and submit
your request using the inquiry form below.
Marketing reviews and brand inquiries
Use the
brand request form
to submit any marketing reviews or brand inquires. Typical response time is at
least one week.
Submit brand inquiry