Earlier this year, we shared that
fans on Shorts are nearly doubling an artist’s reach
. And as of September, Shorts are averaging 70 billion daily
views (up from 50 billion daily views in December 2022). Given
this momentum on Shorts and continued growth across YouTube,
our team wanted to create ways to help artists get recognition
and celebrate their success across every music format ?
Shorts, music videos, and more. I’m thrilled to announce our
new mobile?-?friendly,
multi?-?format Charts site
with several new features, including:
-
Shorts
Charts to help artists and fans keep
up with what’s trending on Shorts
-
Daily Charts
for Top Songs on Shorts and
Top Music Videos to keep up with the pace of music culture
-
New sharing capabilities
to help artists
celebrate wins and milestones with fans
-
New Featured Carousel
to surface key
milestones for charting artists
?
YouTube is the only place where users can discover artists and
songs via music videos and Shorts, easily create a Short with
their favorite song, and listen to that song on repeat using
YouTube Music. The new Top Songs on Shorts Chart reveals the
most popular music trending among creators and showcases the
transformation of regional Shorts trends into global hits. To
keep pace with this dynamic cultural landscape, we’ve
introduced Daily Charts for Top Songs on Shorts and Top Music
Videos alongside Weekly Charts.
The new Featured Carousel brings charting artists to the
forefront, highlighting their music and their success on the
charts. Additionally, we’re introducing custom share cards for
every chart appearance in every market, empowering artists to
celebrate their achievements and commemorate these milestones
with their fans.
YouTube Charts are a true reflection of global music culture
and a celebration of artists and their success, powered by
billions of fans around the world. I’d love for you to try
these new features at charts.youtube.com, and I can’t wait to
see you shine on YouTube Charts.
With love and respect,
Sittin' On Top Of The World - Burna Boy feat. 21 Savage